Content Marketing Manager

Buildout

. Help develop and execute content strategy aligned to company priorities, ICPs, product launches, and revenue goals .

Posted 10/6/2026full-timeRemote • United StatesMid-LevelSenior💰 $95,000 - $110,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in B2B content marketing, including the ability to create and optimize content strategies that align with business goals. Proficient in using generative AI tools and SEO practices to enhance content discoverability and engagement.

Highest-signal resume keywords

B2B Content MarketingSEO KnowledgeGenerative AI ToolsContent Strategy DevelopmentWriting and Editing Skills

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Content CreationEditorial ManagementData AnalysisContent OptimizationVisual Asset Creation

Soft Skills

Organizational SkillsCollaborationCuriosityCommunication

Tools & Technologies

CanvaFigmaAdobeAI-Powered Creative Tools

Industry Keywords

Content EcosystemsBuyer JourneyDemand GenerationThought LeadershipCustomer Insights

About the role

Key responsibilities & impact

Help develop and execute content strategy aligned to company priorities, ICPs, product launches, and revenue goals
Identify high-value topics and perspectives from customer insights, product knowledge, market trends, and internal expertise
Manage the editorial roadmap across channels, audiences, and buyer-journey stages
Write and edit thought leadership, articles, customer stories, email, social, webinar, sales-enablement, and website content
Determine the best written, visual, interactive, video, or social format for each idea
Create lightweight visual assets independently and partner with designers or outside agencies on larger projects
Use AI for research, ideation, outlining, drafting, editing, repurposing, creative development, and distribution
Develop repeatable AI-assisted workflows and experiment with emerging AI tools
Apply editorial and creative judgment to improve AI-generated content
Partner with SEO and growth teams to improve traditional search and AI-driven discoverability
Use search, customer, competitive, and performance data to identify content opportunities
Optimize and refresh existing content based on performance and changing search behavior
Build content ecosystems around topics rather than standalone assets
Partner with Demand Gen to turn high-performing content into campaigns and pipeline opportunities
Work with Sales to create content that starts conversations, educates prospects, and moves deals forward
Measure content performance across engagement, traffic, conversion, influenced pipeline, and other metrics
Continuously test, learn, refresh, and improve the content portfolio
Collaborate with product marketing, demand generation, sales, subject-matter experts, and leadership
Report to Jennifer Hopkins, CMO

Requirements

What you’ll need

3+ years of experience in B2B content marketing, editorial, brand, or a related marketing role
Excellent writing and editing skills
Ability to make complex subjects clear, interesting, and compelling
Experience creating content for a defined B2B audience or ICP
Comfortable interviewing customers, executives, and subject-matter experts
Working knowledge of SEO and modern content discovery
Hands-on experience using generative AI tools in a professional workflow
Comfortable creating basic visual assets and social creative independently
Strong organizational skills and ability to manage multiple projects while maintaining quality
Curious, collaborative, and comfortable in a fast-moving environment
Ability to balance strategy with execution
Experience using tools such as Canva, Figma, Adobe, or AI-powered creative tools
Must be authorized to work lawfully in the United States
Must not require sponsorship for an employment-based visa status

Benefits

Comp & perks

2 medical plans to choose from
100% coverage of employee dental and vision insurance premiums
HSA seed
Company-paid STD and LTD insurance
Company-paid life insurance
Telemedicine
Wellness benefit of $400/year
Flexible PTO
14 paid company holidays
Paid parental leave
Give back days
401(k) with 4% company match and immediate vesting
Fully remote work culture
Monthly remote work reimbursement of $600/year
Annual, in-person company kickoff
Challenging problems with a supportive team invested in growth and development
Quirky culture encouraging employees to bring their whole selves to work