Marketing and Communications Specialist – Contract

Business Link AB

. Research, write and edit blogs, website content, client stories, newsletters and other marketing materials .

Posted 10/2/2026full-timeCalgary • CanadaJuniorMid-Level💰 CA$60,000 - CA$70,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates strong writing, editing, and proofreading skills in Canadian Press style, with the ability to create engaging content across various platforms. Proficient in managing multiple marketing projects, utilizing tools like Mailchimp, WordPress, and Canva to support effective communication and community engagement.

Highest-signal resume keywords

Strong Writing SkillsExperience with MailchimpProficiency in WordPress Using ElementorDemonstrated Experience with Meta Ads ManagerAbility to Analyze Data and Translate Insights

ATS Keywords

Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Writing and EditingContent CreationMarketing AnalyticsSocial Media ManagementProofreadingProject ManagementData AnalysisEmail MarketingGraphic DesignEvent Coordination

Soft Skills

Strong Interpersonal SkillsOrganizational SkillsTime ManagementCollaborationAdaptability

Tools & Technologies

MailchimpWordPressElementorCanvaMeta Ads ManagerMicrosoft Office SuiteGoogle AnalyticsMicrosoft SharePointZoomEventbrite

Industry Keywords

MarketingCommunicationsContent MarketingCommunity EngagementPublic RelationsStakeholder CommunicationsAlberta's Small Business Ecosystem

Tech Stack

Tools & technologies

WordPress

About the role

Key responsibilities & impact

Research, write and edit blogs, website content, client stories, newsletters and other marketing materials
Translate interviews, background information and subject matter into clear, engaging and accessible content
Write and edit content in Canadian Press style while maintaining BLA’s brand and voice
Create, schedule and publish organic social media content
Monitor social media channels and engage with clients, community organizations and stakeholders
Prepare and distribute BLA’s bi-weekly e-newsletter using Mailchimp
Update and publish website content in WordPress using Elementor
Create graphics and marketing materials using Canva
Support promotional campaigns for webinars, events, programs and BLA services
Support paid social media campaigns, including Meta advertising
Support out-of-home advertising campaigns
Collect and develop client stories, testimonials, photos and video content
Proofread materials and maintain content calendars, campaign schedules and project timelines
Assist with marketing performance tracking and reporting
Support community engagement activities and outreach across Alberta
Assist with sponsorship initiatives, sponsor recognition and sponsorship commitments
Support communications with ecosystem organizations, community partners and stakeholders
Promote and deliver webinars, workshops and events
Assist with speaker coordination, promotional materials and attendee communications
Support Zoom and Eventbrite webinars and events
Coordinate event suppliers, event setup and teardown, event attendance, photography and social posting
Support post-event follow-up, surveys, reporting and content
Support the rollout and promotion of new programs, campaigns and organizational initiatives
Organize files, creative assets, contact lists and marketing resources
Support invoice tracking, purchasing and basic budget administration
Assist with media relations, public relations and stakeholder communications
Support research, data collection and preparation of reports and presentations
Take on short-term marketing and communications projects based on team priorities
Provide general support to the Marketing & Communications team

Requirements

What you’ll need

Post-secondary degree or diploma in Marketing, Communications, or a related field (or equivalent experience)
Minimum 2–3 years of experience in a marketing, communications, or related role
Demonstrated experience working independently in a hands-on marketing or communications role
Ability to take a project or brief from direction to completion with minimal supervision
Strong writing, editing and proofreading skills
Demonstrated ability to write and edit in Canadian Press style
Experience writing blogs, website content, social media posts, newsletters and other marketing materials for different audiences and channels
Ability to turn information, interviews or subject matter into clear, engaging and accessible content
Strong organizational and time-management skills, with the ability to manage multiple projects and changing priorities
Sound judgement and the ability to identify what needs to be done, flag issues and keep work moving
Detail-oriented, dependable and adaptable
Collaborative and able to work effectively with internal teams, clients, suppliers and community organizations
Strong interpersonal and communication skills, with professionalism, diplomacy, and flexibility
Ability to analyze data and translate insights into actionable recommendations
Basic understanding of marketing analytics and performance metrics
Demonstrated experience with Meta Ads Manager
Experience creating, scheduling and publishing content for Facebook, Instagram, LinkedIn and YouTube
Experience with Mailchimp
Experience with Canva
Experience with WordPress using Elementor
Proficiency using Microsoft Word, Excel and PowerPoint
Comfortable using Microsoft Outlook and Teams
Experience accessing and organizing files in Microsoft SharePoint
Experience with Google Analytics, Zoho or similar marketing and CRM tools is considered an asset
Knowledge of Alberta’s small business and entrepreneurship ecosystem is considered an asset
Availability for a minimum of three days per week in-office or in face-to-face settings
Availability to attend occasional meetings and events outside regular business hours
Occasional travel within Alberta, approximately 4–6 times per year

Benefits

Comp & perks

Hybrid work model
Occasional travel within Alberta
Opportunities to attend webinars, workshops, events, community engagement activities and conferences
Temporary contract through March 31, 2027