Director of Participant Enablement

Capital One

. Lead client and participant readiness initiatives .

Posted 9/29/2026full-timeUnited StatesLead💰 $187,300 - $235,100 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in Salesforce architecture and enablement operations, with a strong focus on designing and implementing participant readiness systems and CRM dashboards. Proven ability to integrate marketing technologies and optimize workflows to enhance participant engagement and performance metrics.

Highest-signal resume keywords

Salesforce ArchitectureCRM Dashboard DevelopmentParticipant Readiness InitiativesMarketing Technology IntegrationData Governance

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

SalesforceSales CloudService CloudMarketing CloudPardotKPI FrameworksData ValidationAPI-Driven WorkflowsProcess AutomationReferral Tracking

Soft Skills

LeadershipCollaborationCommunication

Tools & Technologies

CRM EcosystemMerchant Referral SoftwareRAMRMSHubSpotMarketo

Certifications & Qualifications

Salesforce AdministratorAdvanced AdministratorSystem ArchitectApplication ArchitectSales Cloud ConsultantService Cloud Consultant

Industry Keywords

Financial ServicesPayments NetworksFintech PlatformsB2B Marketing AutomationB2B2C Marketing Automation

Tech Stack

Tools & technologies

Cloud

About the role

Key responsibilities & impact

Lead client and participant readiness initiatives
Build and manage a dedicated participant enablement function
Design an end-to-end readiness system
Own the CRM ecosystem and marketing tool stack
Define and execute the Salesforce and related enablement-platform roadmap
Establish a single source of truth for participant metrics, referral tracking, and client performance analytics
Oversee adoption, integration, and governance of marketing and enablement technologies
Prioritize automation to reduce administrative friction while maintaining data accuracy
Lead implementation and daily operation of merchant referral software, including RAM and RMS, within Salesforce
Establish one system of record for merchant acceptance complaints
Design referral workflows for seamless participant experience, accurate attribution, and automated dashboard distribution
Develop CRM dashboards and KPI frameworks to monitor client programs, enablement initiatives, and referral performance
Translate opportunities, engagement data, and referral metrics into actionable recommendations to improve participant engagement and conversion rates

Requirements

What you’ll need

Bachelor’s degree or military experience
At least 8 years of experience in enablement operations, client or participant readiness, or CRM technology management
At least 7 years of experience designing, configuring, optimizing, and architecting Salesforce environments, including Sales Cloud, Service Cloud, Marketing Cloud, Pardot, or Experience Cloud
At least 4 years of experience integrating third-party tools, marketing technology stacks, and external referral systems directly into Salesforce
At least 5 years of experience building custom dashboards, defining KPI frameworks, and executing data governance or data validation routines across enterprise CRM systems
Preferred: 5+ years of people management experience
Preferred Salesforce certifications, including Administrator, Advanced Administrator, System Architect, Application Architect, Sales Cloud Consultant, or Service Cloud Consultant
Preferred experience in financial services, payments networks, or fintech platforms
Preferred experience managing merchant acceptance workflows, complaints tracking, or partner referral systems
Preferred experience with integrated B2B or B2B2C marketing automation and enablement stacks, including Salesforce Marketing Cloud, Account Engagement/Pardot, HubSpot, or Marketo
Preferred proven track record of building an enablement or readiness function from the ground up using Flow, process automation, or API-driven workflows
Capital One will not sponsor a new applicant for employment authorization for this position

Benefits

Comp & perks

Performance-based incentive compensation, which may include cash bonuses and/or long-term incentives (LTI)
Comprehensive, competitive, and inclusive health, financial, and other benefits supporting total well-being
Reasonable accommodations for applicants who require them