Senior Associate – Direct Marketing

Capital One

. Lead development and execution of ongoing mail acquisition campaigns and testing initiatives for the Partnerships segment .

Posted 10/1/2026full-timeUnited StatesSenior💰 $87,700 - $110,100 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in leading multi-channel marketing campaigns, managing creative processes, and leveraging data insights to drive strategic recommendations and improve brand impact. Proficient in collaborating with cross-functional teams and effectively communicating with stakeholders to influence decision-making.

Highest-signal resume keywords

Multi-Channel MarketingCreative Process ManagementData-Driven Decision MakingProject ManagementEffective Communication

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Marketing Program ExecutionCampaign Strategy DevelopmentCreative Brief WritingAnalysis of Marketing TrendsTesting Strategy Adjustment

Soft Skills

CollaborationCuriosityNetworkingPresentation AbilitiesTime Management

Tools & Technologies

Google Suite

Industry Keywords

Direct MailDigital MarketingConsumer BehaviorAgile EnvironmentCross-Functional Collaboration

About the role

Key responsibilities & impact

Lead development and execution of ongoing mail acquisition campaigns and testing initiatives for the Partnerships segment
Serve as key liaison and collaborate with Marketing & Analysis, Creative, Operations/Production, Legal, and other cross-functional teams
Collaborate with analyst teams to understand total business performance and identify new opportunities
Adjust marketing and testing strategies based on analysis
Synthesize research insights, marketing trends, competitive landscape, and macro external factors
Develop strategic recommendations to improve results and brand impact
Influence internal decision-makers through formal recommendations and informal networking
Work proactively in an agile environment and identify opportunities to work outside established processes
Lead marketing campaign strategy, creative development, and execution with creative agencies and cross-functional stakeholders

Requirements

What you’ll need

Bachelor’s degree or military experience
At least 2 years of experience in planning, execution, and analysis of marketing programs
At least 2 years of experience managing creative processes and working with creative teams
Experience leading and managing creative processes, working with creative teams and agencies, and writing effective creative briefs
Ability to manage multiple projects, deadlines, and changing priorities simultaneously while maintaining excellent and accurate work
Multi-channel marketing and direct response experience, including direct mail and digital
Passion for leveraging data, metrics, and insights to drive results and learnings
Curiosity about consumer attitudes, behaviors, trends, and marketing implications
Highly effective communication, writing, editing, and presentation abilities
Strong working knowledge of Google Suite (Sheets, Docs, and Slides)
At this time, Capital One will not sponsor a new applicant for employment authorization for this position

Benefits

Comp & perks

Performance-based incentive compensation, which may include cash bonuses and/or long-term incentives (LTI)
Comprehensive, competitive, and inclusive health, financial, and other benefits supporting total well-being
Reasonable accommodations for applicants who require them