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Senior Manager, Business Travel
Capital One. Lead Capital One Business Travel marketing strategy from intent development and test/creative strategy through in-market execution across multiple channels .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in leading multi-channel marketing strategies, managing creative processes, and driving customer engagement through data-driven decision-making. Proven ability to develop and execute marketing programs while effectively communicating with stakeholders at all levels.
Highest-signal resume keywords
Brand StrategyProduct MarketingMulti-Channel Marketing CampaignsCreative Project ManagementPeople Management
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Marketing StrategyCampaign ExecutionData AnalysisCreative DevelopmentCustomer EngagementEmail MarketingDigital MarketingPresentation SkillsProject ManagementStrategic Alignment
Soft Skills
Effective CommunicationPrioritizationAdaptabilityCollaborationProblem Solving
Certifications & Qualifications
Bachelor’s DegreeMilitary Experience
Industry Keywords
Customer RetentionCreative TestingStakeholder CoordinationIntegrated MarketingMarketing Channels
About the role
Key responsibilities & impact- Lead Capital One Business Travel marketing strategy from intent development and test/creative strategy through in-market execution across multiple channels
- Serve as lead Marketing Strategist in a collaborative cross-functional team and provide strategic and tactical partnership
- Drive customer engagement and retention
- Oversee national-scale integrated, multi-channel marketing campaigns, including email, site, and in-app messaging
- Drive customer engagement with credit card offerings and deliver thoughtful communications through ongoing creative testing
- Shepherd multiple marketing creative projects from brief through execution, ensuring strategic alignment and timely delivery
- Coordinate across functions and stakeholders throughout the creative process
- Use data-based problem solving and customer-first innovation to optimize customer experience and in-market results
- Build presentation materials and cohesive documentation for stakeholders at all levels
- Lead marketers and develop marketing strategy in new spaces
Requirements
What you’ll need- Bachelor’s Degree or Military Experience
- At least 6 years of experience in brand strategy or product marketing, with experience managing channels, agency, or client side
- At least 6 years of experience planning, executing, and analyzing marketing programs
- At least 6 years of experience managing creative processes, partnering with creative teams, and developing marketing materials
- At least 2 years of people management experience
- Experience leading marketers in large organizations and developing marketing strategy in new spaces
- Ability to manage multiple projects, deadlines, and changing priorities while maintaining accurate work
- Strong prioritization skills and ability to learn and adapt
- Highly effective communication, writing, and presentation skills
- Experience with marketing channels such as email, digital channels, and websites
- No new employment authorization sponsorship or immigration-related support available
Benefits
Comp & perks- Performance-based incentive compensation, which may include cash bonuses and/or long-term incentives (LTI)
- Comprehensive, competitive, and inclusive health, financial, and other benefits supporting total well-being
- Hybrid work arrangement