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Sales Representative – Laboratory Diagnostic Instrument Specialist
Cardinal Health. Identify and qualify new sales opportunities and develop plans for introducing new solutions through collaborative relationships with manufacturers and Lab Product Representatives .
Tech Stack
Tools & technologiesSFDC
About the role
Key responsibilities & impact- Identify and qualify new sales opportunities and develop plans for introducing new solutions through collaborative relationships with manufacturers and Lab Product Representatives
- Execute on business opportunities and maintain a robust pipeline across the diagnostic instrumentation portfolio
- Manage the end-to-end sales process for capital equipment in clinical laboratories, including lead generation, financial modeling, and closing system sales across chemistry, immunology, histology, microbiology, hematology, and molecular diagnostics
- Provide competitive differentiation, value, and in-depth technical expertise to customer solutions
- Assist customers in achieving defined business and technical goals, including pre- and post-analysis review
- Deliver tailored presentations, conduct system demonstrations, road shows, and site visits
- Present laboratory instrumentation solutions that improve workflow efficiency, test accuracy, and patient outcomes
- Negotiate and collaborate with customers, supplier partners, and internal constituents to achieve mutually beneficial outcomes
- Build and sustain trusted relationships with internal and external customers and ensure customer satisfaction and loyalty
- Complete administrative tasks and training, including expense reports, pipeline updates, accurate SFDC records, and market feedback
- Attend sales meetings, training programs, conventions, and trade shows
- Meet and maintain requirements of key vendor credentialing entities
- Maintain knowledge of the industry and competitive landscape, including GPOs, healthcare economics, reimbursement, competitors, and competitive products
- Travel within the assigned region and maintain an active, in-person presence
Requirements
What you’ll need- Bachelor's degree or relevant experience preferred
- Sales Experience in Laboratory industry, selling capital equipment or laboratory equipment into hospitals and reference laboratories strongly preferred
- Functional understanding of Laboratory workflow and process
- Experience working in complex sales environments with demonstrated success
- Successful negotiation, strategic planning, and organizational skills
- Strong ability to multi-task and manage the sales process with many competing priorities
- Entrepreneurial spirit, strong business acumen, and a desire to conquer complex sales processes
- Strong communication & listening skills
- Ability to travel up to 75% of the time
- A valid driver's license issued in one of the 50 States with a clean driving record
- Experience working with Microsoft applications (excel) and aptitude to use various business tools (i.e. salesforce)
- Customer/vendor credentialing is required (this may include vaccinations)
Benefits
Comp & perks- Bonus eligible
- Medical, dental and vision coverage
- Paid time off plan
- Health savings account (HSA)
- 401k savings plan
- Access to wages before pay day with myFlexPay
- Flexible spending accounts (FSAs)
- Short- and long-term disability coverage
- Work-Life resources
- Paid parental leave
- Healthy lifestyle programs