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Senior Product/Market Manager – Anatomic Pathology, Blood Bank, Hematology
Cardinal Health. Develop and execute portfolio strategies for Anatomic Pathology, Blood Bank, and Hematology categories .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in developing and executing portfolio strategies for Anatomic Pathology, Blood Bank, and Hematology, with a strong focus on market research, product management, and cross-functional collaboration. Proven ability to drive revenue growth and profitability through effective product lifecycle management and competitive analysis.
Highest-signal resume keywords
Product Management ExperienceMarket Research SkillsCross-Functional CollaborationFinancial AcumenProduct Launch Experience
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Portfolio ManagementMarket Opportunity AssessmentStage-Gate ProcessDownstream MarketingProduct PositioningBusiness Case DevelopmentCompetitive AnalysisKPI MonitoringProduct Lifecycle ManagementClinical Laboratory Products
Soft Skills
Influencing SkillsCommunication SkillsCollaboration SkillsCustomer Relationship BuildingAnalytical Thinking
Certifications & Qualifications
Bachelor’s Degree in MarketingBachelor’s Degree in BusinessBachelor’s Degree in Life SciencesBachelor’s Degree in Medical Laboratory Science
Industry Keywords
HealthcareDiagnosticsLaboratory ProductsAnatomic PathologyBlood BankHematologyPrivate-Label PortfoliosSupplier PartnershipsMarket DynamicsVoice-of-Customer
About the role
Key responsibilities & impact- Develop and execute portfolio strategies for Anatomic Pathology, Blood Bank, and Hematology categories
- Drive revenue growth, profitability, market share, and long-term portfolio competitiveness
- Use market research, voice-of-customer insights, competitive intelligence, and business performance data to identify needs, trends, and growth opportunities
- Expand the Cardinal Health Brand portfolio through new products, technologies, suppliers, private-label opportunities, channels, and capabilities
- Develop business cases, market opportunity assessments, Stage-Gate activities, and commercialization plans
- Drive downstream marketing strategies and tactics to increase portfolio awareness, adoption, and growth
- Manage product lifecycle strategies, including introductions, positioning, pricing, optimization, and discontinuation recommendations
- Monitor revenue, profitability, market share, service levels, back orders, and other portfolio KPIs
- Analyze competitors’ products, pricing, promotions, technologies, services, and go-to-market strategies
- Develop product positioning, value propositions, sales tools, and educational materials
- Provide product, market, competitive, and application training to Sales and customer-facing teams
- Partner with suppliers on emerging technologies, product innovations, and private-label opportunities
- Collaborate cross-functionally with Sales, Global Sourcing, Finance, Business Analytics, Quality and Regulatory Affairs, Supply Chain, Operations, Inventory Management, and Legal
- Maintain knowledge of laboratory market dynamics, product trends, technologies, regulations, and customer needs
- Build laboratory customer and stakeholder relationships through voice-of-customer activities, advisory councils, sales collaboration, and customer site visits
- Influence cross-functional partners and stakeholders in a matrixed environment
Requirements
What you’ll need- Bachelor’s degree in Marketing, Business, Life Sciences, Medical Laboratory Science, or a related field, or equivalent experience
- Experience in product management, portfolio management, product marketing, or commercial strategy within healthcare, diagnostics, laboratory products, or a related industry
- Product launch experience, including Stage and Gate understanding, downstream marketing, successful implementation and process appreciation
- Experience with clinical laboratory products, including Anatomic Pathology, Blood Bank, Hematology, private-label portfolios, or supplier partnerships strongly preferred
- Experience with market assessments, business plans, and product launches
- Strong financial and analytical acumen, including pricing, profitability, business case development, and portfolio performance
- Ability to translate customer, market, and competitive insights into actionable product and portfolio strategies
- Strong cross-functional collaboration, influence, and communication skills with the ability to drive initiatives without direct authority
- Dedicated, quiet, private, distraction-free home/field work environment
- Access to high-speed internet
Benefits
Comp & perks- Bonus eligible
- Medical, dental and vision coverage
- Paid time off plan
- Health savings account (HSA)
- 401k savings plan
- Access to wages before pay day with myFlexPay
- Flexible spending accounts (FSAs)
- Short- and long-term disability coverage
- Work-Life resources
- Paid parental leave
- Healthy lifestyle programs
- Remote work from home/field
- Computer, technology and equipment provided
- Inclusive workplace supporting diversity