Marketing Project Manager – HVAC

Carrier

. Lead the execution of local marketing communications strategies to strengthen brand equity, support commercial objectives, and drive sustainable business growth .

Posted 10/7/2026full-timeMontluel • FranceSeniorLead💰 €43,000 - €86,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in developing and executing local marketing communications strategies that align with business objectives and drive brand equity. Proficient in managing digital marketing content and coordinating cross-functional teams to enhance customer engagement and support sales initiatives.

Highest-signal resume keywords

Local Marketing Communications StrategyDigital Marketing Content ManagementCross-Functional CollaborationEvent Planning and CoordinationTechnical Product Specification Translation

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Marketing CommunicationsLead GenerationCustomer EngagementSales EnablementPerformance TrackingContent CreationBrand Guidelines ComplianceAnalytical SkillsEvent CoordinationTechnical Marketing

Soft Skills

CollaborationCommunicationPragmatic Mindset

Tools & Technologies

Digital Marketing PlatformsEmail Campaign ToolsSocial Media Management ToolsContent Management Systems

Certifications & Qualifications

Master’s Degree in Energy SystemsEngineering Degree (IFFI Qualification or Equivalent)

Industry Keywords

EnergyHVACRefrigerationCompressor ManufacturingBrand Equity

About the role

Key responsibilities & impact

Lead the execution of local marketing communications strategies to strengthen brand equity, support commercial objectives, and drive sustainable business growth
Develop and coordinate local marketing communications plans aligned with business objectives, product priorities, and the European brand strategy
Translate commercial needs into communication initiatives that support lead generation, customer engagement, and sales enablement
Ensure consistent messaging across communication channels and materials
Monitor communications activities, track performance, and recommend improvements
Manage and update local digital marketing content, including website pages, landing pages, newsletters, email campaigns, and social media posts
Support digital campaigns for product launches, promotions, events, customer programs, and brand initiatives
Coordinate with internal teams and agencies to produce marketing assets
Coordinate the creation, adaptation, production, and distribution of printed marketing materials and sales collateral
Ensure materials comply with brand guidelines, technical accuracy requirements, and local market needs
Work with product, sales, and technical teams to maintain accurate, up-to-date, and relevant content
Manage relationships with printers, designers, agencies, translators, and other external suppliers
Coordinate local events, trade shows, and internal sales events
Manage event planning, including messaging, invitations, booth materials, logistics, promotional items, presentations, and post-event follow-up communications
Work with the sales team to define event objectives and support commercial priorities
Collaborate with the European MarComm team to leverage regional event concepts, assets, and best practices

Requirements

What you’ll need

Master’s degree or equivalent in energy systems, heating, air conditioning, or industrial refrigeration
An engineering degree, such as an IFFI qualification or equivalent, is required
Ideally, 5–10 years of proven experience as a Product Manager or engineering leader in the energy, HVAC, refrigeration, or compressor manufacturing industries
Ability to translate technical product specifications into customer-focused marketing messages
Strong analytical skills with a pragmatic, business-oriented mindset
Ability to collaborate effectively in cross-functional and matrix organizations
Fluent in English
Ability to work in an international environment

Benefits

Comp & perks

Eligibility for a short-term incentive bonus, subject to defined conditions
Competitive total compensation package
Additional benefits and wellness programs, varying by role and location
Reasonable accommodations throughout the recruitment process