Head of Marketing, Communications

CarTrawler

. Lead the development and execution of CarTrawler’s marketing and brand strategy, aligned with company priorities, partner needs and commercial objectives .

Posted 10/23/2026contractDublin • IrelandLeadWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates extensive expertise in leading marketing and brand strategy, corporate communications, and event management, with a strong focus on stakeholder engagement and team leadership. Proven ability to navigate complex environments and influence C-suite executives while managing brand positioning and reputation.

Highest-signal resume keywords

Strategic Brand LeadershipCorporate Communications ManagementEvent Management ExpertiseStakeholder EngagementPeople Leadership

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Brand Strategy DevelopmentEvent Delivery and EvaluationMedia RelationsReputation ManagementContent StrategyDigital MarketingCommercial AcumenAgency LeadershipStakeholder ManagementNarrative Development

Soft Skills

Influencing SkillsCommunication SkillsTeam DevelopmentStrategic JudgementCreativity

Industry Keywords

Marketing StrategyBrand PositioningIntegrated ContentThought LeadershipC-Suite EngagementCorporate NarrativeExecutive VisibilityPartnership CommunicationsEvent SponsorshipCommercial Leadership Team

About the role

Key responsibilities & impact

Lead the development and execution of CarTrawler’s marketing and brand strategy, aligned with company priorities, partner needs and commercial objectives
Own CarTrawler’s brand strategy, positioning, identity, value proposition and external narrative
Guide brand evolution and governance within a broader corporate brand ecosystem
Oversee integrated content, digital marketing and thought leadership programmes
Provide strategic leadership and accountability for CarTrawler’s flagship annual conference
Oversee conference content, executive and partner engagement, event delivery risks and post-event evaluation
Direct industry events, sponsorships and brand activations
Own external corporate communications and PR strategy, including media engagement, corporate announcements, partnership communications, executive visibility and reputation management
Act as primary contact for reactive media enquiries and reputational issues
Advise senior leadership on corporate narrative, messaging, communications risks and opportunities
Build relationships with communications counterparts, PR agencies and external stakeholders
Contribute marketing and communications expertise to the Commercial Leadership Team
Build relationships with C-suite leaders and senior stakeholders, influencing and advising on complex priorities
Partner across Commercial, Business, Product, People and other functions
Lead, coach and develop the Marketing team
Oversee marketing budgets, resources, agency partnerships and performance measures
Provide direction and judgement in a changing environment, ensuring cross-functional collaboration and delivery through others

Requirements

What you’ll need

10+ years’ relevant experience across marketing, strategic events, communications, PR and/or brand leadership
Proven ownership of large-scale flagship conferences or complex industry events, from strategic concepts and content through to delivery and evaluation
Proven experience leading corporate communications, media relations and reputation management, including reactive issues and sensitive or high-profile announcements
Strong strategic brand capability, including positioning, narrative development and governance across multiple channels and complex stakeholder environments
Demonstrated ability to advise, influence and communicate credibly with C-suite executives and senior leadership teams, exercising discretion and sound commercial judgement
Excellent people leadership skills with a track record of building, developing and empowering high-performing teams and delivering results through others
Proven ability to operate effectively in complex, evolving organisational environments, navigating ambiguity, managing competing stakeholder priorities and exercising sound strategic judgement
Strong commercial acumen, stakeholder management, agency leadership, creativity and attention to detail
Existing right to work in Ireland without requiring employment permit sponsorship

Benefits

Comp & perks

Hybrid working policy with onsite work at the CarTrawler Dublin office a minimum of 2 days per week
Equal opportunities employer committed to an inclusive environment
Diversity and inclusion commitment