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Caseware

Manager, Marketing Operations, Campaigns, Emails

Caseware

. Manage Caseware’s global marketing automation solution and technology stack .

Posted 11/2/2026full-timeRemote • United StatesMid-LevelSeniorWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Expertise in managing marketing automation solutions and campaign performance, with a strong focus on data analysis, process optimization, and cross-functional collaboration. Proven ability to lead integrated marketing initiatives and utilize AI tools to enhance operational efficiency.

Highest-signal resume keywords
Marketing Operations ManagementSalesforce Marketing Cloud AdministrationCampaign Performance ReportingProject Management with Monday.comData Analysis and Integration

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
Marketing AutomationLead ScoringJourney MappingEmail Nurture ProgramsKPI MonitoringDatabase ManagementWorkflow OptimizationPerformance ReportingCampaign Calendar ManagementAI Tools Utilization
Soft Skills
Strategic MindsetExcellent CommunicationOrganizational SkillsDetail-OrientedExecution-Focused
Tools & Technologies
Monday.comSalesforce Marketing CloudAI ToolsEmail Marketing PlatformsReporting Dashboards
Industry Keywords
Marketing Automation SolutionsIntegrated Marketing CampaignsLead ManagementCross-Functional CoordinationPerformance Insights

Tech Stack

Tools & technologies
Cloud

About the role

Key responsibilities & impact
  • Manage Caseware’s global marketing automation solution and technology stack
  • Maintain database health and manage lead import processes and workflows
  • Execute global email nurture programs and product communications
  • Process and accelerate leads for distribution to commercial teams
  • Support campaign setup, tracking, reporting, and KPI monitoring
  • Create reports, dashboards, templates, and marketing performance insights
  • Document processes, updates, best practices, and training materials
  • Leverage workflows and segmentation for targeted and personalized campaigns
  • Utilize AI and automation tools to improve efficiency and campaign performance
  • Own and manage the end-to-end campaign calendar
  • Drive weekly planning and execution cadence
  • Coordinate cross-functional stakeholders and maintain accountability for deadlines and dependencies
  • Identify risks, bottlenecks, and schedule conflicts and recommend adjustments
  • Manage work tracking in Monday.com, including boards, timelines, dependencies, and status reporting
  • Monitor systems, identify issues, and implement new tools and processes

Requirements

What you’ll need
  • Bachelor’s degree in business, marketing, or data science
  • 5+ years of experience in Marketing Operations, automation, performance reporting, or a related field
  • Strategic mindset with the ability to scale processes, workflows, and business needs while maintaining standardization
  • 5+ years of experience as a global administrator for Salesforce Marketing Cloud, managing integrations and workflows
  • Experience leading projects involving journey mapping, lead flow/scoring, and nurture programs
  • Proven experience managing integrated marketing campaign calendars, deliverables, and milestone-based execution
  • Strong analytical mindset with the ability to integrate and analyze data across multiple sources
  • Hands-on experience with project management tools, preferably Monday.com
  • Demonstrated ability to coordinate multiple workstreams and stakeholders in a fast-paced environment
  • Excellent organizational and communication skills with a detail-oriented and execution-focused mindset
  • Demonstrated experience using AI and automation tools to optimize marketing operations and campaign performance
  • Residing in and eligible to work in the US

Benefits

Comp & perks
  • Flexible work options
  • Remote opportunities
  • Generous time-off policies
  • Competitive compensation
  • Comprehensive benefits
  • Recognition programs
  • Performance bonuses
  • Opportunities for career growth
  • International projects
  • Collaboration with a diverse, global team