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Lead Engineer – Marketing Technology
Catalyst Brands India. Design, develop, and support enterprise-scale Marketing Technology solutions across Customer Data Platforms, Loyalty Platforms, CRM systems, Personalization Engines, and Marketing Activation platforms .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in designing and developing enterprise-scale Marketing Technology solutions, including Customer Data Platforms and event-driven architectures. Proficient in implementing AI and machine learning capabilities while ensuring data quality and governance across marketing ecosystems.
Highest-signal resume keywords
Marketing Technology EcosystemsEvent-Driven ArchitectureAWS Cloud ServicesKafkaAPIs and Microservices
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Customer Data PlatformsLoyalty PlatformsAPIsMicroservicesKafkaAI and Machine LearningCI/CDAutomated TestingInfrastructure-as-CodeData Governance
Soft Skills
CollaborationMentoringInnovationContinuous Improvement
Tools & Technologies
SnowflakeDatabricksRedshiftMarketing Automation PlatformsCustomer Journey Orchestration Tools
Industry Keywords
RetailOmnichannelECommerceCustomer EngagementCross-Brand Loyalty
Tech Stack
Tools & technologiesAmazon RedshiftAWSCloudKafkaMicroservices
About the role
Key responsibilities & impact- Design, develop, and support enterprise-scale Marketing Technology solutions across Customer Data Platforms, Loyalty Platforms, CRM systems, Personalization Engines, and Marketing Activation platforms
- Develop scalable APIs, microservices, and integrations for seamless customer data exchange across enterprise systems
- Build reusable services supporting audience segmentation, customer profile management, and campaign activation
- Design and implement Kafka-based event-driven architectures for real-time customer engagement, identity resolution, personalization, and marketing activation
- Build scalable customer data pipelines processing interactions across digital, loyalty, store, and marketing channels
- Partner with Data Engineering teams on data quality, governance, and customer data availability
- Design and deploy secure, scalable, and resilient AWS solutions
- Drive modernization initiatives to reduce technical debt and improve platform agility
- Partner with Marketing, Product, Analytics, and Business stakeholders on personalization, customer engagement, and loyalty capabilities
- Integrate customer data across internal and third-party platforms for Customer 360 and Cross-Brand Loyalty initiatives
- Translate business requirements into scalable technical solutions aligned with enterprise architecture standards
- Identify and support AI and machine learning capabilities across the MarTech ecosystem
- Evaluate emerging technologies and establish reusable innovation patterns
- Lead technical design reviews and contribute to platform architecture decisions
- Mentor engineers through code reviews, technical guidance, and best-practice adoption
- Champion CI/CD, automated testing, observability, DevSecOps, and infrastructure-as-code practices
- Foster collaboration, ownership, innovation, and continuous improvement
Requirements
What you’ll need- Experience with Epsilon customer data, identity, marketing activation, or data onboarding solutions
- Familiarity with Loyalty Platforms, Marketing Automation Platforms, Customer Journey Orchestration tools, and CRM ecosystems
- Experience with Snowflake, Databricks, Redshift, or modern cloud-based analytics platforms
- Experience implementing AI and machine learning capabilities within customer experience or marketing technology solutions
- Retail, omnichannel, or eCommerce experience strongly preferred
- Expertise in marketing technology ecosystems, customer data flows, event-driven architecture, and modern cloud platforms
- Experience with AWS cloud services
- Experience with Kafka
- Experience with APIs, microservices, and integrations
- Knowledge of CI/CD, automated testing, observability, DevSecOps, and infrastructure-as-code practices
Benefits
Comp & perks- Medical/dental/vision insurance starting on day one
- Term life insurance
- Paid vacation and holidays
- 401(k) Savings Plan with company match
- Associate discount on merchandise across all Catalyst Brands
- Training and development programs
- Opportunities for advancement
- Collaborative and supportive culture