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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in partner management and business planning, with a strong focus on financial analysis, relationship building, and cross-functional collaboration. Proficient in leveraging partner investment mechanics and driving demand generation through effective enablement strategies.
Highest-signal resume keywords
Partner ManagementBusiness Planning ExecutionFinancial AnalysisCross-Functional CollaborationSalesforce CRM Proficiency
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Business Plan ExecutionFinancial AnalysisMargin AcumenPricing AcumenPartner Investment MechanicsDemand GenerationPerformance Improvement AnalysisPipeline AnalysisEnablement Strategy DevelopmentCo-Sell Activities Support
Soft Skills
Strong Communication SkillsRelationship ManagementAdaptabilityCollaboration
Tools & Technologies
Microsoft OfficeSalesforce CRMCDW.comCDWG.com
Industry Keywords
Partner ProgramsMDFCo-OpPromotionsMarket TrendsCompetitive AnalysisProduct Lifecycle ManagementAccount MappingOpportunity RegistrationJoint Engagement
About the role
Key responsibilities & impact- Build and execute the annual business plan for the assigned partner
- Translate partner programs, promotions, and roadmap updates into seller-ready plays, offers, and enablement activities
- Manage day-to-day partner engagement and support broader relationship management activities
- Monitor market, competitive, and program trends and recommend performance improvements
- Deploy MDF, co-op, and program funding into offers, campaigns, and enablement; report utilization and return
- Develop customer offers, bundles, and promotions with Marketing, Pricing, and cross-functional teams
- Support digital performance across CDW.com and CDWG.com, including merchandising, content accuracy, program updates, and product lifecycle transitions
- Contribute to partner controllable margin, revenue, and demand generation objectives
- Equip sellers with partner plays, messaging, and enablement
- Drive services attached to partner product motions with Delivery and Presales
- Support co-sell activities, account mapping, opportunity registration, and joint engagement with partner and CDW sales teams
- Analyze pipeline, enablement, investment, and services metrics and provide recommendations for future partner priorities and go-to-market execution
Requirements
What you’ll need- Bachelor's degree and 5 years of experience in partner management, product management, sales, marketing, or a related function, OR 9 years of experience in these functions, OR 4 years of CDW PPM experience and 5 years of experience in a related function
- Experience building and executing a business or partner plan and reporting against it
- Working knowledge of partner investment mechanics, including MDF, co-op, and rebates
- Demonstrated financial and analytical skills, including margin and pricing acumen
- Strong communication and relationship skills, with the ability to work across functions without direct authority
- Proficient in Microsoft Office, Salesforce CRM, and relevant business applications
- Up to 20% travel may be required based on assigned scope
- Readiness to explore, adapt, and grow with evolving AI technology and tools
Benefits
Comp & perks- Hybrid work arrangement
- Up to 20% travel may be required based on assigned scope
- Supportive, collaborative environment
- Growth support and professional development through learning and AI engagement