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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in partner management, sales strategy development, and market analysis to drive revenue and brand awareness. Proficient in developing marketing plans and fostering executive relationships within the technology industry.
Highest-signal resume keywords
Sales Strategy DevelopmentPartner ManagementMarket AnalysisProgram DevelopmentFinancial Management
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Sales ExperienceMarketing ExperienceProgram ManagementPricing StrategyCompetitive PositioningProduct Launch PlanningCategory PenetrationBid Desk ProgramsVIRCOOP
Soft Skills
CuriosityLearner's MindsetAdaptabilityCommunicationRelationship Building
Tools & Technologies
AI-Enabled ToolsSales ToolsMarketing Tools
Certifications & Qualifications
Bachelor's DegreeBachelor's Degree in Marketing (Preferred)
Industry Keywords
Technology IndustrySupply ChainMerchandising
About the role
Key responsibilities & impact- Serve as the central liaison for large, top-tier, and complex partners with CDW sales, finance, and marketing stakeholders
- Act as product expert, business manager, and channel leader for assigned partners
- Identify opportunities and develop strategies to increase product sales
- Drive revenue, profitability, and brand awareness while engaging with Sales
- Independently drive strategy for program development and pricing
- Serve as subject matter expert on partner product lines and programs, including Bid Desk programs, VIR, COOP, and Category Penetration
- Analyze complex industry information to identify sales opportunities
- Develop competitive positioning and brand differentiation
- Develop marketing and launch plans with partners, Partner Development, and Product Managers
- Educate pre-sales and Product Specialists on product introductions, transitions, competitive advantages, and sales opportunities
- Understand partner organizational structures and foster executive relationships
- Communicate partner financial conditions and market new products
- Maintain daily communication with assigned partners and keep stakeholders updated on issues, initiatives, projects, meetings, and conferences
- Manage profitability, financial benefits, and reinvestment strategy
Requirements
What you’ll need- Bachelor’s degree and 4 years sales/marketing experience OR 8 years’ experience in sales/marketing
- Bachelor’s degree with a concentration in Marketing (preferred)
- Previous experience in the technology industry (preferred)
- Prior experience in Supply Chain, Pricing, Merchandising or Program Management (preferred)
- Ability to engage with evolving technology and tools
- Curiosity, learner’s mindset, willingness to experiment, and readiness to adapt to AI-enabled work
- Qualified applicants must meet applicable employment requirements
Benefits
Comp & perks- Annual bonus target of 10% subject to terms and conditions of plan
- Benefits overview provided by CDW
- Hybrid work arrangement
- Geographic salary differentials may apply