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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in licensing sales within a Value Added Reseller environment, with strong capabilities in vendor audit reviews, proposal presentations, and pipeline management. Proficient in understanding client business requirements and delivering strategic licensing solutions.
Highest-signal resume keywords
Licensing Sales ExperienceVendor Audit ReviewsMicrosoft Office ProficiencyProposal Presentation SkillsPipeline Management
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Licensing ModelsCost Savings AdviceRFP and Tender ProcessesInstall Base ReportsVendor Licensing Consultancy
Soft Skills
Attention to DetailEffective Time ManagementOrganizational SkillsExcellent Communication SkillsCommercial Acumen
Tools & Technologies
Microsoft ExcelSales Pipeline Tools
Industry Keywords
Value Added ResellerVendor RoleTier 1 VendorsMarket InformationSales Enablement
Tech Stack
Tools & technologiesCitrixVMware
About the role
Key responsibilities & impact- Act as a virtual team member of allocated direct sales teams and increase licensing margin
- Work with Account Managers to identify gaps in client-base spend and proactively contact clients to generate opportunities
- Respond to emerging prospects in the existing customer base
- Identify projects and opportunities to register with vendors and programs
- Support the customer renewal process where required
- Provide consultancy advice on supported vendor licensing models, collaborating with Senior Software Consultants when needed
- Generate and close new business opportunities
- Review quotes for cross-sell, upsell and further project or licensing opportunities
- Manage and report pipeline accurately using available tools and processes
- Support compliance with deal registration and incentive requirements
- Support teams with bids
- Prepare and present proposals and pitches to customers, owning or contributing to opportunities
- Communicate productivity and achievements to sales management weekly and quarterly
- Advise and assist Solution Architects on licensing queries
- Perform ad-hoc tasks supporting the team or wider business
- Support or lead sales enablement across aligned sales segments or teams
- Build and maintain qualified sales pipelines, engage customers, expand market presence and position CDW as a trusted software advisor
Requirements
What you’ll need- Previous licensing sales experience working in a Value Added Reseller (VAR), reseller, distribution or vendor role
- Experience of vendor audit reviews and/or Install Base Reports
- Experience with Microsoft Office; intermediate/advanced Excel knowledge an advantage
- Understanding of RFP and Tender processes and experience with providing a response
- Understanding of software or business requirements of clients and delivering cost savings/cost avoidance advice
- Strong working knowledge of tier 1 vendors such as Microsoft, VMware, Rubrik, Red Hat and Citrix
- Ability to capture core customer requirements and provide insight and consultation around licensing options
- Ability to present licensing models and agreement structures to clients over the phone, face-to-face or online
- High levels of industry-related knowledge and a proactive approach to gaining relevant market information
- Attention to detail, effective time management, organisational skills and ability to prioritise multiple activities
- Excellent communication skills and ability to present concepts and recommendations verbally, in writing and in presentations
- Commercial acumen, tooling proficiency and strategic planning experience for forecasting and pipeline management
Benefits
Comp & perks- 12 month fixed-term contract (FTC)
- Hybrid work arrangement
