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CEA

Senior Lifecycle and/or Financial Products Analyst

CEA

. Cover the maternity leave of a team member responsible for the C&A Pay card lifecycle (acquisition, activation, retention, and loyalty) .

Posted 10/22/2026contractBarueri • BrazilSeniorWebsite

Core Competencies

Role fit
Core Competencies

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Demonstrates expertise in managing the lifecycle of financial products, with a strong focus on marketing strategies and project management. Proficient in utilizing tools like Excel, PowerPoint, and Trello to support marketing initiatives and track project progress.

Highest-signal resume keywords
Product Lifecycle ManagementMarketing Strategy DevelopmentAdvanced Excel ProficiencyProject Management Tools FamiliarityCRM Fundamentals Knowledge

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
Product ManagementMarketingCRMLifecycle JourneyData AnalysisBudget Monitoring
Soft Skills
CommunicationCollaborationProblem-Solving
Tools & Technologies
ExcelPowerPointTrelloMIROPower BI
Industry Keywords
Financial ProductsRetail SectorCustomer AcquisitionCustomer RetentionLoyalty Programs

About the role

Key responsibilities & impact
  • Cover the maternity leave of a team member responsible for the C&A Pay card lifecycle (acquisition, activation, retention, and loyalty)
  • Serve as the focal point for C&A Pay lifecycle matters, addressing questions from external teams
  • Support the updating of meeting materials for leadership
  • Develop briefs for the marketing team to create artwork for email, WhatsApp, banners, and in-store marketing materials
  • Track the progress of artwork requests in Trello with the marketing team
  • Monitor tests and pilots in stores and across e-commerce
  • Monitor the CRM budget

Requirements

What you’ll need
  • Experience in Product or Marketing roles related to financial products in the retail sector
  • Education: Completed higher education; postgraduate qualification preferred
  • Advanced proficiency in Excel and PowerPoint
  • Familiarity with project management tools such as MIRO, Power BI, and Trello
  • Basic knowledge of lifecycle journey and CRM fundamentals
  • Basic knowledge of marketing fundamentals

Benefits

Comp & perks
  • Medical and dental insurance (for employees and dependents)
  • Dr. C&A – Telemedicine and teletherapy services
  • Annual bonus
  • Parking or transportation voucher (work location: Alphaville, Barueri, São Paulo)
  • Birthday Day Off: enjoy one paid day off during your birthday month
  • Flexible working hours
  • On-site restaurant
  • Flexible meal benefit (food and/or meal voucher)
  • TotalPass
  • Semiannual vacation
  • Amigo Program (psychological, legal, and social support)
  • Pharmacy benefits with payroll deduction
  • Employee discounts at C&A stores and online