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Sales Development Representative
Cengage Group. Generate qualified meetings with prospective partners by identifying key decision-makers, assessing potential fit, and creating sales opportunities for the Business Development team .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in generating qualified sales opportunities through effective outreach and lead management, utilizing CRM systems and sales engagement tools to track interactions and support account management. Exhibits strong organizational and communication skills to nurture relationships and contribute to a high-performance team environment.
Highest-signal resume keywords
Lead GenerationCRM System ProficiencySales Engagement ToolsCommunication SkillsOrganizational Skills
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Lead ManagementSales Opportunity GenerationMarket ResearchData TrackingSales Strategy Development
Soft Skills
Self-Starter AttitudeProfessional PersistenceGoal-Focused PerspectiveIntrinsic MotivationAbility to Build Rapport
Tools & Technologies
MS Office ApplicationsCRM SystemsSales Engagement Tools
Industry Keywords
Business DevelopmentSalesQualified MeetingsTarget AccountsHigh-Performance Team
About the role
Key responsibilities & impact- Generate qualified meetings with prospective partners by identifying key decision-makers, assessing potential fit, and creating sales opportunities for the Business Development team
- Collaborate with the Business Development team to prioritize target accounts, refine outreach strategies, and improve qualified opportunities
- Follow up with and qualify respondents from marketing programs, conferences, and target prospect lists
- Conduct outreach through phone calls, emails, and LinkedIn interactions
- Research institutions to identify influencers, decision-makers, and business goals to position Cengage offerings
- Nurture and manage leads until they are sales-ready
- Provide sales partners with qualified opportunities
- Track activity and record detailed notes on contact attempts and interactions in the CRM system to support account management teams
Requirements
What you’ll need- Working knowledge of MS Office applications
- Comfort learning and using customer relationship management (CRM) systems and sales engagement tools
- Self-starter attitude with a competitive, goal-focused perspective
- Self-accountability mindset and commitment to necessary daily activities to hit goals
- Commitment to winning and contributing to a high-performance team with high expectations
- Outstanding organization and communication skills
- Passion for planning, prioritizing, and goal setting
- Intrinsic motivation to improve through continuous development and training
- Professional persistence
- Ability to think on your feet, build rapport, and compose compelling client interactions
Benefits
Comp & perks- Comprehensive and rewarding Total Rewards package
- Variable Sales incentive compensation program
- Target variable compensation of 25,000.00 USD annually (actual incentive earnings may be more or less based on performance goals and plan terms)
- Reasonable accommodations for qualified individuals with disabilities, including during the job application process