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Sales Manager
Cengage Group. Lead, mentor, and grow inbound and outbound mid-market sales representatives to achieve individual and team revenue goals .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in leading and mentoring sales teams to achieve revenue goals, with a strong focus on inbound and outbound sales strategies. Proficient in utilizing Salesforce for pipeline management and performance analysis while fostering collaboration with marketing and sales enablement teams.
Highest-signal resume keywords
B2B Sales ExperienceSales Management ExperienceSalesforce ProficiencyConsultative Selling MethodologiesRevenue Performance Management
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Inbound Lead ConversionOutbound Business DevelopmentPipeline ManagementForecastingSales Performance AnalysisNegotiationClosing CapabilitiesProspectingObjection HandlingDeal Coaching
Soft Skills
LeadershipCoachingCommunicationOrganizational SkillsProblem-Solving
Tools & Technologies
SalesforceCRM Platforms
Industry Keywords
Mid-Market SalesCybersecurityTechnologyProfessional TrainingB2B Services
Tech Stack
Tools & technologiesCyber Security
About the role
Key responsibilities & impact- Lead, mentor, and grow inbound and outbound mid-market sales representatives to achieve individual and team revenue goals
- Establish accountability, continuous improvement, collaboration, and high performance
- Conduct one-on-one coaching, pipeline reviews, deal strategy discussions, and performance evaluations
- Develop representatives' prospecting, discovery, objection handling, consultative selling, negotiation, and closing capabilities
- Participate in recruiting, hiring, onboarding, and ramping new sales talent
- Own inbound sales performance, lead engagement, qualification, conversion rates, and revenue from inbound demand
- Collaborate with Marketing on lead quality, campaign effectiveness, lead volume, and conversion opportunities
- Establish and direct outbound sales processes for acquiring new mid-market business
- Coach multichannel prospecting through phone, email, social selling, and personalized outreach
- Ensure territory and account plans prioritize high-potential prospects and industries
- Own revenue performance, quota attainment, pipeline health, and forecast accuracy
- Conduct weekly pipeline and forecast reviews and implement improvement plans
- Use Salesforce dashboards and reports to assess performance
- Ensure accurate CRM opportunity management, next steps, close dates, and forecasting
- Complete the mid-market go-to-market strategy aligned with Infosec's growth objectives
- Partner with Marketing, Sales Enablement, Revenue Operations, Customer Success, and other sales teams
- Provide market and customer feedback to refine messaging, competitive positioning, and sales strategies
- Identify ways to improve sales productivity, efficiency, and scalability
Requirements
What you’ll need- 5+ years of B2B sales experience, including at least 3 years of sales management experience leading quota-carrying sales representatives
- Demonstrated success managing teams responsible for both inbound lead conversion and outbound new business development
- Proven track record of consistently achieving or exceeding team revenue and quota targets
- Experience selling into mid-market organizations, preferably within cybersecurity, technology, professional training, or B2B services
- Strong understanding of inside sales, transactional and consultative sales methodologies, and high-velocity sales environments
- Demonstrated ability to coach and develop sales representatives through structured feedback, call reviews, deal coaching, and performance management
- Experience establishing or advancing outbound prospecting efforts and ensuring continuous pipeline creation
- Strong analytical skills with the ability to interpret sales activity, conversion rates, pipeline metrics, and revenue performance
- Proficiency with Salesforce or a comparable CRM platform, including pipeline management, forecasting, and reporting
- Strong communication, leadership, organizational, and problem-solving skills
- Ability to balance long-term planning with hands-on coaching and day-to-day sales execution
- Experience partnering with Marketing, Revenue Operations, and Sales Enablement to boost sales effectiveness
- Bachelor's degree not stated as required
Benefits
Comp & perks- Variable Sales incentive compensation program
- Comprehensive Total Rewards package
- Reasonable accommodations for qualified individuals with disabilities