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Account Executive
Centerbase. Identify, qualify, educate, and close prospective law firm clients to grow Legalfit revenue.
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in consultative sales, digital marketing, and SEO, with a strong ability to communicate complex concepts to diverse audiences. Proven track record in managing sales pipelines, closing new business, and achieving revenue goals in a fast-paced environment.
Highest-signal resume keywords
Consultative Selling SkillsDigital Marketing KnowledgeSEO ExpertisePipeline ManagementPresentation Skills
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Sales StrategySEODigital MarketingSaaS SalesContent StrategyLink BuildingCROPaid SearchReputation ManagementAI-Powered Search
Soft Skills
Relationship BuildingNegotiationCommunicationOrganizational SkillsTime Management
Tools & Technologies
CRM SoftwareSales Engagement Platforms
Industry Keywords
Legal TechnologyProfessional ServicesConsultative SolutionsCompetitive ResearchMarket Trends
About the role
Key responsibilities & impact- Identify, qualify, educate, and close prospective law firm clients to grow Legalfit revenue.
- Conduct consultative sales presentations and product demonstrations.
- Meet or exceed individual revenue, new business, and activity goals.
- Manage opportunities through discovery, qualification, proposal, negotiation, and close.
- Maintain knowledge of Legalfit products and services and communicate their business value.
- Develop working knowledge of SEO, Local SEO, AIO, GEO, AEO, LLMO, content strategy, link building, CRO, paid search, reputation management, and AI-powered search.
- Evaluate prospects’ websites, search visibility, competitive landscape, marketing providers, and digital presence.
- Explain digital marketing performance and strategy to attorneys and law firm professionals.
- Conduct competitive research and tailor presentations to prospects’ markets, practice areas, objectives, and marketing strategies.
- Understand customer business drivers, buying criteria, decision-making processes, competitive considerations, and desired outcomes.
- Maintain an active pipeline and follow up with prospects.
- Self-prospect and generate new opportunities.
- Research prospective firms and decision-makers.
- Qualify inbound and outbound opportunities based on fit, need, timing, authority, and objectives.
- Maintain opportunities, activities, notes, forecasts, and pipeline information in the CRM.
- Stay current on SEO, AI-powered search, digital marketing, legal technology, and legal-services trends.
- Monitor competitors’ products, services, pricing, positioning, and sales strategies.
- Share prospect feedback, competitive intelligence, objections, and market trends with Sales, Marketing, Product, and Operations leadership.
- Report to the Sr. Director Sales, Legalfit.
- Perform other duties as assigned by management.
Requirements
What you’ll need- 1–3+ years of experience in a quota-carrying sales role with demonstrated experience closing new business.
- Experience selling digital marketing, SEO, SaaS, advertising, professional services, or other consultative solutions.
- Working knowledge of SEO and digital marketing concepts, including the ability to explain how organic search visibility contributes to lead generation and business growth.
- Familiarity with AI-powered search experiences, generative AI platforms, AIO, GEO, AEO, and LLMO.
- Strong discovery and consultative selling skills.
- Excellent presentation skills and ability to communicate marketing and technical concepts to non-technical audiences.
- Ability to build relationships, navigate objections, negotiate, and close sales.
- Strong written and verbal communication skills.
- Strong organizational, pipeline management, and follow-up skills.
- Ability to prioritize effectively and manage multiple active opportunities simultaneously.
- Comfortable working in a fast-paced, evolving environment.
- Motivated by achieving and exceeding revenue goals and earning performance-based compensation.
- Bachelor’s degree or equivalent combination of education and relevant professional experience.
- Preferred: experience selling SEO, digital marketing, websites, advertising, or marketing technology solutions.
- Preferred: experience discussing organic search performance, keyword visibility, local search, content strategy, backlinks, technical SEO, or website conversion.
- Preferred: familiarity with AI search platforms.
- Preferred: experience selling to attorneys, law firms, or professional services organizations.
- Preferred: experience selling against incumbent digital marketing agencies or website providers.
- Preferred: familiarity with CRM and sales engagement platforms.
- Knowledge of the legal industry is a plus but not required.
Benefits
Comp & perks- Flexible PTO
- 2 Company-Wide Mental Health Days
- Parental Leave Programs
- 401(k) with Company Match
- Broad Equity Participation