Centerbase

Account Executive

• Identify, qualify, educate, and close prospective law firm clients to grow Legalfit revenue.
• Conduct consultative sales presentations and product demonstrations.
• Meet or exceed individual revenue, new business, and activity goals.
• Manage opportunities through discovery, qualification, proposal, negotiation, and close.
• Maintain knowledge of Legalfit products and services and communicate their business value.
• Develop working knowledge of SEO, Local SEO, AIO, GEO, AEO, LLMO, content strategy, link building, CRO, paid search, reputation management, and AI-powered search.
• Evaluate prospects’ websites, search visibility, competitive landscape, marketing providers, and digital presence.
• Explain digital marketing performance and strategy to attorneys and law firm professionals.
• Conduct competitive research and tailor presentations to prospects’ markets, practice areas, objectives, and marketing strategies.
• Understand customer business drivers, buying criteria, decision-making processes, competitive considerations, and desired outcomes.
• Maintain an active pipeline and follow up with prospects.
• Self-prospect and generate new opportunities.
• Research prospective firms and decision-makers.
• Qualify inbound and outbound opportunities based on fit, need, timing, authority, and objectives.
• Maintain opportunities, activities, notes, forecasts, and pipeline information in the CRM.
• Stay current on SEO, AI-powered search, digital marketing, legal technology, and legal-services trends.
• Monitor competitors’ products, services, pricing, positioning, and sales strategies.
• Share prospect feedback, competitive intelligence, objections, and market trends with Sales, Marketing, Product, and Operations leadership.
• Report to the Sr. Director Sales, Legalfit.
• Perform other duties as assigned by management.