Field Marketing Specialist

Chainguard

. Support planning, execution, and optimisation of integrated demand generation programs across India, including regional campaigns, events, digital programs, and account-focused activities.

Posted 9/22/2026full-timeRemote • IndiaMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in executing integrated demand generation programs and managing local marketing activities within the B2B technology sector. Proficient in project management, cross-functional collaboration, and performance tracking using CRM and BI tools.

Highest-signal resume keywords

B2B Marketing ExperienceDemand GenerationProject ManagementCross-Functional CollaborationEvent Coordination

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Demand Generation ProgramsCampaign Performance TrackingLead TrackingKPI ReportingEvent Logistics Management

Soft Skills

Attention to DetailStrong Communication SkillsOrganisational SkillsOwnershipCollaboration

Tools & Technologies

CRM ToolsBI Tools

Industry Keywords

B2B TechnologyCybersecurityCloudSaaSDevOpsPartner MarketingRegional MarketingIndia Market

Tech Stack

Tools & technologies

CloudCyber Security

About the role

Key responsibilities & impact

Support planning, execution, and optimisation of integrated demand generation programs across India, including regional campaigns, events, digital programs, and account-focused activities.
Execute local partner campaigns, co-marketing programs, workshops, customer events, webinars, partner days, and other joint demand-generation activities with India Partner Sales and APJ Marketing.
Support local activations such as industry conferences, executive events, customer roundtables, partner events, meetups, webinars, and virtual experiences.
Coordinate event logistics, speaker preparation, KBYG documentation, onsite execution, and post-event follow-up.
Track leads and opportunities generated through India marketing programs and support timely follow-up with BDRs, Sales, Partner Sales, and Marketing Operations.
Manage relationships with local event agencies, production partners, digital agencies, vendors, and other third parties.
Track campaign performance and marketing KPIs using CRM and BI tools, reporting on pipeline contribution, partner influence, ROI, engagement, and optimisation opportunities.

Requirements

What you’ll need

3–5 years of marketing experience within a B2B technology company, ideally in cybersecurity, cloud, SaaS, cloud-native, DevOps, or developer tooling.
Experience supporting field marketing, demand generation, partner marketing, or regional marketing programs in India.
Strong project management and organisational skills, with excellent attention to detail and the ability to manage multiple programs simultaneously.
Proven ability to collaborate cross-functionally across Sales, Partner Sales, Marketing, Digital, Operations, and global teams.
Comfortable taking ownership and executing hands-on in a fast-paced, remote-first, high-growth environment.
Strong verbal and written communication skills in English.
Strong understanding of the India B2B technology landscape and how enterprise technology organisations go to market locally.
Willingness to travel approximately 20% across India and the broader region for events, partner activities, and team collaboration.

Benefits

Comp & perks

Flexible & Remote-First Culture: Work remotely with team meetup opportunities, bi-annual destination summits, and a monthly stipend for coworking spaces, phone and internet costs.
Stock options upon hire and promotion.
Participation in secondary offerings.
10 years to exercise stock options.
100% covered health, vision and dental insurance premiums for the employee and dependents.
∞ Flexible Time Off.
18 weeks paid parental leave for birthing parents and 12 weeks for non-birthing parents, usable all at once or throughout the child's first year.