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Senior Director, AMER Field Marketing
Chainguard. Own the AMER Field Marketing strategy and execution across North America, LATAM, and Public Sector to drive regional pipeline growth.
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates extensive experience in field marketing strategy and execution, with a strong focus on data-driven decision-making and team leadership. Proven ability to build relationships with stakeholders and optimize marketing performance in alignment with organizational goals.
Highest-signal resume keywords
Field Marketing StrategyTeam LeadershipData-Driven Decision MakingHubSpotSalesforce
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Field MarketingMarketing StrategyPerformance MeasurementCampaign OptimizationCybersecurity Marketing
Soft Skills
Strategic ThinkingCommunication
Tools & Technologies
HubSpotSalesforceSplash
Industry Keywords
AMER Field MarketingLATAM MarketingPublic Sector MarketingCustomer EngagementLead Generation
Tech Stack
Tools & technologiesCyber Security
About the role
Key responsibilities & impact- Own the AMER Field Marketing strategy and execution across North America, LATAM, and Public Sector to drive regional pipeline growth.
- Lead and develop a team of AMER Field Marketers while coaching the team hands-on.
- Build a field center of excellence to enable regional business scale.
- Partner with sales on strategy, targeting, account approach, and LATAM/Public Sector go-to-market motions.
- Lead data-driven integrated field programs with other marketing teams and align them with strategic market moments.
- Build and maintain relationships with agencies, vendors, and industry organizations to drive customer engagement and generate leads.
- Develop and implement measurement plans for field marketing programs and campaigns, optimizing performance with MOPS.
- Ensure field marketing efforts align with Chainguard’s brand, mission, and values.
Requirements
What you’ll need- 12+ years of field marketing experience; cybersecurity experience a plus.
- 5+ years of experience managing a large team of field marketing professionals, including regional field marketing managers and specialists.
- Experience with LATAM and/or Public Sector field marketing motions is a strong plus.
- Track record of building and driving successful marketing strategies, plans, and results while tightly aligned with sales and leadership.
- Knowledge of HubSpot, Salesforce, and Splash.
- Excellent strategic thinking skills with the ability to make data-driven decisions.
- Strong communication skills.
Benefits
Comp & perks- Flexible & Remote-First Culture: Work remotely with team meetup opportunities, bi-annual destination summits, and a monthly stipend for coworking spaces, phone and internet costs.
- Receive stock options upon hire and promotion.
- Participate in secondary offerings.
- 10 years to exercise stock options.
- 100% covered health, vision and dental insurance premiums for you and your dependents.
- ∞ Flexible Time Off.
- 18 weeks paid parental leave for birthing parents and 12 weeks for non-birthing parents, with the option to use it all at once or throughout the child's first year.
- Equal opportunity employer.
- Team meetup opportunities and bi-annual destination summits.