Senior Manager, Engagement Operations

Chamber

. Map and refine the end-to-end member journey across activation, engagement, and retention .

Posted 10/9/2026full-timeUnited StatesSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in lifecycle marketing and CRM operations, with a strong focus on building and optimizing multi-channel campaigns across email, SMS, and print. Proficient in managing vendor relationships and ensuring compliance with SMS regulations while leveraging data analytics for campaign performance.

Highest-signal resume keywords

Lifecycle MarketingHubSpot Workflow ArchitectureMulti-Channel Campaign ManagementSMS Compliance ManagementData-Driven Decision Making

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Campaign OptimizationA/B TestingData GovernanceEmail Deliverability FundamentalsSegmentationTriggered CampaignsIntegrationsEngagement ReportingVendor ManagementCopy and Design Support

Soft Skills

Strong CommunicationCollaborationProblem SolvingAdaptabilityPassion for Member Experience

Tools & Technologies

HubSpotBrazeIterableCustomer.ioAgentic AI

Industry Keywords

HealthcareValue-Based CareTCPA10DLCOpt-In/Opt-Out Management

About the role

Key responsibilities & impact

Map and refine the end-to-end member journey across activation, engagement, and retention
Build and maintain multi-channel lifecycle campaigns across email, SMS, phone, and print
Translate member journey strategy into segmented, triggered, and always-on campaigns
Optimize campaigns through gap analysis of messaging, timing, and channel mix
Identify lead journey gaps and deploy targeted interventions
Execute A/B tests and continuous experimentation across campaigns and channels
Support copy, design, and QA for member-facing materials
Own and architect HubSpot, including workflows, automations, segmentation, data hygiene, and permissions
Build scalable campaign build and QA processes
Partner with Data on engagement reporting and accurate cross-channel tracking
Own SMS send operations, carrier registration, compliance, throughput, and deliverability
Secure and manage toll-free numbers for member-facing SMS and voice
Manage engagement operations across email, SMS, Agentic AI, print, and other vendors
Manage third-party engagement partnerships, including freelance designers, agencies, and print vendors
Oversee vendor scope, timelines, deliverable quality, performance, troubleshooting, invoicing, and escalations
Document existing HubSpot journeys and vendor relationships
Establish operating standards for campaign QA, data hygiene, and vendor management
Architect and launch a full lifecycle journey from CRM workflow to measurable output
Present leadership updates on engagement metrics, journey performance, and scaling roadmap

Requirements

What you’ll need

10+ years in lifecycle marketing, CRM/marketing operations, or member/customer engagement
Experience building programs from scratch at an early-stage company
Experience in Healthcare or value-based care environments strongly preferred
Hands-on expertise architecting workflows, campaigns, integrations, and data governance from scratch
Experience with marketing automation platforms such as HubSpot, Braze, Iterable, or Customer.io is a plus
Experience managing external vendors or agencies, ideally including print or direct mail production
Proven experience executing automated, multi-channel campaigns and workflows across SMS, email, direct mail, and related channels
Working knowledge of email deliverability fundamentals, including SPF/DKIM/DMARC, list hygiene, and spam complaint management
Familiarity with SMS compliance and deliverability requirements, including 10DLC/toll-free registration, TCPA, and opt-in/opt-out management
Analytical approach using data to decide, troubleshoot, and measure campaign impact
Strong communication and collaboration skills
Ability to navigate ambiguity, solve problems in real time, and wear multiple hats in a fast-moving environment
Passion for creating seamless, high-quality member experiences
Must be able to work in the US without visa sponsorship

Benefits

Comp & perks

Remote or hybrid work options available
Periodic travel to practice sites or Chamber offices may be required
Opportunity to work with cutting-edge AI, technology, data, and operational tools in cardiovascular care
Cross-functional collaboration with Care Teams, Product, Network Operations, Data, and external partners