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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in leading multi-channel growth initiatives and campaign management, with a strong focus on data-driven strategies that deliver measurable ARR outcomes. Proven ability to develop and lead teams while aligning cross-functional stakeholders to execute unified go-to-market plans.
Highest-signal resume keywords
Multi-Channel Campaign ManagementData-Driven Growth StrategiesTeam Leadership and DevelopmentCross-Functional Stakeholder AlignmentAnalytics and Reporting Tools
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Campaign ManagementGrowth Strategy DesignData AnalysisFunnel OptimizationExcelPower BIMulti-Channel ExecutionPerformance MeasurementProcess Framework DevelopmentExperimentation
Soft Skills
Proactive MindsetClarity and AccountabilityCommunicationCollaborationLeadership
Industry Keywords
Customer AcquisitionAccount-Based MarketingCustomer MarketingARR OutcomesVC-Backed CompanyPE-Backed CompanyManagement ConsultancyChief of StaffGo-To-Market ExecutionStakeholder Alignment
About the role
Key responsibilities & impact- Own the strategy and execution of multi-channel growth initiatives across new customer acquisition, account-based marketing, and customer marketing
- Define growth priorities and deliver measurable ARR outcomes from new and existing customers
- Lead and develop a team of growth and campaign managers
- Set individual expectations, establish operating models and best practices, and build a culture of disciplined execution and experimentation
- Partner with Marketing Automation, Sales, Customer Success, and Product on cross-functional coordination and unified go-to-market execution
- Use dashboards, analytics, and reporting tools to evaluate campaign performance and drive funnel optimisation
- Define and maintain processes and frameworks for efficient execution at scale while enabling rapid testing and iteration
Requirements
What you’ll need- At least 5 years of experience in marketing with a strong focus on campaign management and growth
- Demonstrated experience leading a team
- Proven track record designing and leading data-driven growth strategies across acquisition and expansion that deliver measurable ARR impact
- Experience managing cross-functional initiatives and aligning stakeholders across Sales, Customer Success, and Product
- Background in a VC- or PE-backed company, management consultancy, or a Chief of Staff-type role is an advantage
- Equivalent experience accepted in place of the advantageous master’s degree or MBA
- Ability to lead and develop a growth marketing team with clarity and accountability
- Ability to use Excel and Power BI to translate data and campaign performance into actionable decisions
- Experience building and executing multi-channel campaigns end-to-end
- Ability to align cross-functional stakeholders around shared priorities and go-to-market plans
- Proactive, experimental mindset and ability to test and apply learnings
- Ability to translate product value into compelling messaging for prospects and existing customers
- Fluent English required
- German is an advantage
- Valid work/residence permit for Germany required
Benefits
Comp & perks- Hybrid or remote working options
- Global company environment
- Teamwork-focused culture
- Opportunities to explore new ways of achieving mastery
- Confidentiality of applications