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Senior Strategic Marketing Manager
Charlotte Rannaud Recrutement. Define market segmentation, customer personas, target industries and related go-to-market strategies .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates extensive experience in strategic marketing and product positioning within technical B2B environments, with a strong focus on market segmentation and go-to-market strategies. Proven ability to influence cross-functional teams and translate complex technical topics into actionable insights.
Highest-signal resume keywords
Strategic MarketingProduct PositioningGo-To-Market StrategyCompetitive IntelligenceMarket Segmentation
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Market SegmentationGo-To-Market StrategyProduct PositioningCompetitive IntelligenceCustomer PersonasValue PropositionsProduct LaunchesGrowth OpportunitiesMarket Insight AnalysisTechnical Marketing
Soft Skills
Influencing Cross-Functional TeamsCommunication SkillsCustomer AdvocacyStrategic ThinkingCollaboration
Certifications & Qualifications
MBA
Industry Keywords
B2B MarketingDeeptechSemiconductorsHPCQuantum Computing
About the role
Key responsibilities & impact- Define market segmentation, customer personas, target industries and related go-to-market strategies
- Identify growth opportunities, monitor competitors and recommend strategic adjustments
- Drive product positioning, messaging, value propositions and product or service launches
- Represent the voice of the customer and turn market insight into recommendations for Product, Pricing and Business
- Coordinate Marketing, Product, Sales, Business Development, the CEO Office and Communications internationally
- Help shape Quobly’s scientific and industrial ambition in quantum computing
Requirements
What you’ll need- 12 to 15 years of experience in marketing, strategic marketing or product marketing in an international setting
- Experience in a technical B2B or deeptech environment
- Highly skilled in segmentation, go-to-market strategy, product positioning and competitive intelligence
- Ability to make complex technical topics clear and influence cross-functional teams
- Experience in semiconductors, HPC or quantum computing would be a strong advantage
- An MBA would be a strong advantage
Benefits
Comp & perks- Flexible working arrangements depending on the role
- 75% reimbursement of public transport passes
- Access to mountains, culture and outdoor activities in Grenoble
- Opportunity to develop rare, in-demand skills alongside recognised researchers, engineers and experts
- Collaborative environment where trust, autonomy and individual contributions are valued
- Opportunity to contribute directly to the development of a fast-growing deeptech company