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Assistant PR Manager – EU
Charlotte Tilbury Beauty. Support the PR Manager in developing strategies and PR plans tailored to European countries .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in Beauty PR with a strong focus on developing and executing strategic communication plans tailored to European markets. Proven ability to build relationships with retailers and influencers while managing PR activities that drive brand awareness and sales.
Highest-signal resume keywords
Beauty PR ExperienceStrategic Communication PlanningRelationship BuildingDigital Landscape ExperienceFluency in EU Language
ATS Keywords
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Hard Skills
PR Strategy DevelopmentCampaign ExecutionKPI ReportingBudget ManagementContent CreationInfluencer EngagementMarket AnalysisProduct Launch PlanningDigital MarketingE-commerce Support
Soft Skills
Organizational SkillsAttention to DetailCommunication SkillsCreative FlairTeam Spirit
Industry Keywords
Brand AwarenessRetailer RelationshipsSocial TrendsCurrent AffairsDigital InfluencersEU Market ExperienceAgency BackgroundIn-house PRNPD ActivityProfessional Makeup Artist Program
About the role
Key responsibilities & impact- Support the PR Manager in developing strategies and PR plans tailored to European countries
- Grow Charlotte Tilbury brand awareness among targeted audiences and drive sales
- Collaborate with sales, digital, training and education, NPD, global, design, marketing, and external partners
- Act as key partner to in-market agencies in Germany, Italy, and Ireland
- Develop and secure consistent, quality, on-brand advocacy across print, digital, broadcast, and social outlets
- Focus on return on investment across PR activity
- Build retailer relationships and execute plans to boost retailer moments
- Support the owned e-commerce channel, affiliate program, and professional makeup artist program in Europe
- Devise and deliver launch activity for new products and regions
- Create and execute communication strategies supporting the brand portfolio and NPD
- Propose launch plans for NPD activity and marketing campaigns
- Secure and utilise celebrity and digital influencer credentials
- Manage relevant VIPs and talent with PR Manager and Global support
- Report on KPIs, track results, and support budget management
- Work with the EU PR team, Head of Communication for EU, Global PR and Marketing teams, and EU Marketing, Commercial, Education and Training teams
Requirements
What you’ll need- Strong, proven background in Beauty PR experience is essential
- Agency or in-house PR background desirable; agency candidates at Account Director level or above
- Experience executing locally in EU countries ideal
- Fluency in one EU language other than English ideal
- Experience devising and implementing strategic plans with creative flair
- Ability to work under pressure and meet deadlines
- Flexible and professional attitude
- Exceptional organisational and prioritising skills
- Strong attention to detail and results-driven approach
- Experience in the digital landscape, including digital mega influencers
- Great relationship-building and networking skills
- Strong writing skills and creative flair for reports, presentations, editing, proofreading, and document compilation
- Passion for stories, current affairs, social trends, and news trends
- Ability to work autonomously and at a hands-on level
- Ability to show initiative and foresight
- Energetic, driven, ambitious, and strong team spirit
- Excellent communication and presentation skills
- Ability to influence and articulate points of view effectively
- Excellent written and verbal English skills
- Curiosity, passion, and love for the beauty industry
Benefits
Comp & perks- Hybrid model with flexibility
- 25 days holiday plus bank holidays
- Additional day to celebrate your birthday
- Inclusive parental leave policy supporting all parents and carers
- Pension
- Life assurance
- Medicash
- Employee Assist Programs
- Regular social connects with colleagues
- Allocated dog-friendly days and spaces
- Generous product discount and gifting