Global Social Media Manager

Charlotte Tilbury Beauty

. Lead organic social strategy and content delivery for 4-5 major Colour & Complexion launches each year .

Posted 10/28/2026full-timeLondon • United KingdomMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in leading organic social strategy and content delivery, with a strong focus on campaign management across platforms like Instagram and TikTok. Proven ability to leverage performance insights for continuous improvement and to build effective stakeholder relationships.

Highest-signal resume keywords

Social Media Campaign ManagementContent Strategy DevelopmentStakeholder Relationship ManagementPerformance Data AnalysisCreative Judgment

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Social Media StrategyContent CreationCampaign ReportingPerformance Insight UtilizationPlatform-Specific Content Development

Soft Skills

Highly OrganisedDetail-OrientedProactiveCollaborativeConfident Influencing

Tools & Technologies

InstagramTikTokPaid Social Advertising

Industry Keywords

Consumer BrandsBeautyFashionLifestyleSocial Trends

About the role

Key responsibilities & impact

Lead organic social strategy and content delivery for 4-5 major Colour & Complexion launches each year
Turn global marketing briefs into social strategies, channel plans and content recommendations
Own campaign strategy and content from ideation and briefing through delivery, including paid social and retailer content
Brief and shoot platform-specific content with Global Marketing and Paid Media
Partner with regional marketing teams to adapt and deliver content for key retailer accounts
Shape distinctive, social-first creative aligned with campaign objectives and culture
Lead content shoots, shaping briefs, shot lists and capture plans with Creative and Production
Use performance insight to understand what works and recommend improvements
Develop, test and improve repeatable formats across Instagram and TikTok
Monitor social trends, pop culture and competitor activity
Build global, regional and cross-functional stakeholder relationships
Manage timelines, deliverables and approvals for high-quality, on-time delivery
Collaborate across Copy, Influencer, PR, Media, E-commerce, Marketing and Creative
Present strategies, creative recommendations and results to senior stakeholders
Manage and develop the Social Media Coordinator

Requirements

What you’ll need

Experience managing social campaigns in a fast-paced environment (preferable but not limited to consumer, beauty, fashion or lifestyle brands)
Highly organised, detail-oriented and able to manage competing timelines and approvals
Track record of leading campaigns from strategy and briefing through delivery and reporting
Strong creative judgement and a clear understanding of Instagram, TikTok and paid social
Strong stakeholder relationship management skills and confidence influencing across teams and regions
Able to use performance data to improve creative decisions and content formats
Proactive, collaborative and confident making recommendations and taking ownership
Passion for social media and pop culture, with a strong instinct for what is trending
Excited by a fast-paced, high-growth environment and motivated to raise the impact of social work

Benefits

Comp & perks

25 days holiday (plus bank holidays) with an additional day to celebrate your birthday
Inclusive parental leave policy that supports all parents and carers throughout their parenting and caring journey
Pension and life assurance for all
Wellness and social benefits including Medicash, Employee Assist Programs and regular social connects with colleagues
Hybrid working model with flexibility
Allocated dog friendly days and spaces
Generous product discount and gifting