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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in managing marketing technology stacks, particularly HubSpot, and driving data quality and governance. Capable of executing full-funnel marketing strategies, including campaign operations, reporting, and analytics, while aligning marketing and sales efforts.
Highest-signal resume keywords
HubSpot ExpertiseMarketing OperationsSalesforce FamiliarityFunnel AnalyticsCampaign Management
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Data Quality ManagementLead Lifecycle ArchitectureWorkflow AutomationAttribution ReportingExecutive Dashboard DevelopmentFunnel Conversion AnalyticsSales ReportingProcess Gap IdentificationCampaign OperationsMarketing Technology Management
Soft Skills
ProactivityOwnershipStrong CommunicationCuriosityTactical Execution
Tools & Technologies
HubSpotSalesforceMarketing Technology StackAI AutomationCampaign Operations Tools
Industry Keywords
GTM EngineeringSales OperationsRevenue OperationsFunnel PerformanceSegmentation
Tech Stack
Tools & technologiesSQL
About the role
Key responsibilities & impact- Own ChartHop’s marketing technology stack, including HubSpot and integrations
- Lead data quality, enrichment, segmentation, and governance
- Architect lead lifecycle, routing, and SLAs
- Run campaign operations, QA, workflow automation, and nurture execution
- Own attribution and full-funnel marketing reporting
- Develop executive dashboards and reporting
- Champion GTM engineering and AI automation across marketing
- Build sales reporting and dashboards in HubSpot
- Deliver full-funnel conversion analytics from SAL to SQL through pipeline stages
- Provide aggregate and individual-representative visibility into funnel performance
- Surface persona and industry trends to inform outbound strategy and coaching
- Support account book creation and related sales-operations projects
- Partner with sales leadership to define metrics and insights
- Align marketing and sales around shared definitions, data, and reporting
- Project manage the Salesforce-to-HubSpot migration and resulting operating model
- Identify and resolve process and system gaps across the funnel
Requirements
What you’ll need- Deep hands-on expertise with HubSpot
- Experience operating HubSpot as a combined sales and marketing CRM is a strong plus
- Familiarity with Salesforce is helpful for the migration
- Analytical mindset and fluency in funnel and conversion data
- Experience spanning marketing operations and revenue/sales operations
- Ability to move between strategy and tactical execution
- Proactivity and ownership
- Strong, direct communication skills
- Curiosity and willingness to learn
- Ability to maintain reliable overlap with US working hours
Benefits
Comp & perks- Equity
- Bonus
- Remote-first work arrangement
- AI experimentation and continuous learning opportunities
- Opportunity for role expansion and team leadership as the company grows