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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in category management and commercialization, leveraging data analysis to drive insights and strategic recommendations. Proficient in developing sales reporting, pricing strategies, and shopper marketing programs to enhance retailer performance.
Highest-signal resume keywords
Category ManagementData AnalysisSales ReportingPricing StrategyShopper Marketing
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Syndicated Data AnalysisPOS Data AnalysisPrice Elasticity AnalysisCompetitive Pricing AnalysisPromotional Pricing StrategyAssortment StrategyPerformance MeasurementRetailer KPIsShopper Demographics AnalysisTrade Promotion Effectiveness
Industry Keywords
Retail BusinessSales PlanningMarket InsightsConsumer BehaviorCompetitive PressuresTrend AnalysisInnovation StrategyRetail MediaCustomer PresentationsChannel Strategy
About the role
Key responsibilities & impact- Own the category management function for Daily Harvest
- Build and maintain sales and category reporting and performance measurement materials and routines
- Develop insights from syndicated data and retailer-specific POS data to inform business and retailer strategy
- Serve as the internal category expert and identify white space, competitive pressures, and trend-driven opportunities
- Identify actionable insights around shopper demographics and purchasing behavior
- Partner with the Daily Harvest cross-functional team to develop the innovation story and show how products drive incremental retailer growth
- Partner with cross-functional teams, data providers, and insights platforms to drive custom research and insights studies
- Turn data into compelling selling stories for customer presentations
- Build retailer presentations supporting Daily Harvest with data, insights, and brand differentiators
- Partner with Sales to tailor materials to retailer KPIs and priorities
- Create repeatable sales planning tools and templates
- Own assortment strategy by retailer and channel to maximize performance and minimize cannibalization
- Conduct price and pack architecture analysis
- Analyze competitive pricing and shelf dynamics
- Lead price elasticity analysis and pricing architecture recommendations
- Support trade promotion effectiveness analysis and promotional pricing strategy
- Lead shopper marketing program strategy and oversight
- Complement retail media efforts with shopper marketing strategies across the full path to purchase
Requirements
What you’ll need- Experience/knowledge sufficient to own category management and commercialization support across the retail business
- Ability to build and maintain sales and category reporting and performance measurement materials and routines
- Ability to develop actionable insights from syndicated data and retailer-specific POS data
- Ability to identify white space, competitive pressures, and trend-driven opportunities
- Ability to analyze shopper demographics and purchasing behavior using syndicated and retailer platforms
- Ability to conduct price and pack architecture analysis across channels and customers
- Ability to analyze competitive pricing and shelf dynamics
- Ability to lead price elasticity analysis and develop pricing architecture recommendations
- Ability to analyze trade promotion effectiveness, ROI, volume lift, and efficiency
- Ability to develop promotional pricing strategy by customer and channel
- Ability to lead shopper marketing program strategy and oversight
- Full-time employment
- Work location in Colorado, United States
Benefits
Comp & perks- Bonus
- Equity
- Medical coverage
- Dental coverage
- Vision coverage
- Disability insurance
- Health savings account
- Flexible spending accounts
- Tuition reimbursement
- 401k match of 100% on up to 5% of eligible pay
- Fertility assistance
- Childcare assistance
- 12 weeks of parental leave at full pay after six months of continuous employment
- Employee assistance program
- Fitness discounts
- Wellness reimbursement
- On-site gym access at certain locations
- Monthly wellness newsletter
- 120 hours of paid time off
- 11 holidays
- Paid volunteer time off
