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Cia. Hering

Planning Manager

Cia. Hering

. Lead product planning for the Women’s and Kids’ categories.

Posted 9/17/2026full-timeSão Paulo • BrazilMid-LevelSeniorWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in product planning and portfolio management, with a strong focus on buying strategy, inventory management, and data-driven decision-making. Capable of leading cross-functional teams and enhancing planning methodologies to optimize product performance.

Highest-signal resume keywords
Product PlanningPortfolio DiversificationBuying StrategyInventory ManagementAdvanced Excel Skills

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
Product PlanningPortfolio DiversificationLine PlanningBuying StrategyInventory ManagementRetail KPIsOTB ManagementData AnalysisCollection ArchitectureProcess Improvement
Soft Skills
LeadershipCross-Functional CollaborationAnalytical ThinkingDecision-MakingCommunication
Tools & Technologies
ExcelGoogle Sheets
Certifications & Qualifications
Bachelor’s Degree in Business AdministrationPostgraduate Degree or MBA in Business Management
Industry Keywords
Product Life CycleSKU PerformanceMargin AnalysisStock TurnStock CoverageMarkdown Strategy

About the role

Key responsibilities & impact
  • Lead product planning for the Women’s and Kids’ categories.
  • Ensure a balanced, profitable portfolio aligned with the brand strategy.
  • Build and manage product plans by collection, category, line, and price range.
  • Define the portfolio diversification strategy.
  • Ensure a balance between core, newness, fashion, and high-risk products.
  • Support decisions regarding the introduction, continuation, and discontinuation of categories and products.
  • Ensure adherence to the collection development and launch calendar.
  • Identify process improvement opportunities.
  • Define the buying strategy for each collection in collaboration with partner teams.
  • Plan and control OTB by category and period.
  • Assess buying risks based on sales history, trends, production capacity, and the fashion calendar.
  • Monitor lead times, receipts, and buying adjustments.
  • Monitor performance by SKU, category, collection, and price range.
  • Analyze sell-in, sell-out, margin, stock turn, stock coverage, and markdown.
  • Identify opportunities to increase, reduce, or replace products.
  • Generate insights for planning future collections.
  • Lead and develop product planning analysts.
  • Establish routines for monitoring the product life cycle.
  • Enhance planning tools, reports, and methodologies.
  • Promote data-driven decision-making.
  • Work cross-functionally with Design, Buying, and Commercial teams.

Requirements

What you’ll need
  • Bachelor’s degree in Business Administration, Engineering, Economics, or a related field.
  • Postgraduate degree or MBA in Business Management, Fashion, or Strategy is a plus.
  • Solid experience in product planning or merchandising.
  • Direct experience with portfolio diversification, line planning, and buying strategy.
  • Knowledge of product planning and collection architecture.
  • Knowledge of buying strategy and supplier negotiations.
  • Knowledge of product and retail KPIs, including margin, stock turn, stock coverage, and markdown.
  • Knowledge of OTB and inventory management.
  • Advanced Excel/Google Sheets skills.