Marketing Specialist – High School Exchange

CIEE Barcelona

. Build and schedule email nurture sends to host family inquiries, and monitor deliverability and list hygiene .

Posted 11/5/2026full-timeRemote • United StatesJuniorMid-LevelWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in email marketing, social media content creation, and program coordination, with strong organizational skills and attention to detail. Proficient in maintaining contact databases and collaborating with diverse teams across multiple time zones.

Highest-signal resume keywords

Email Marketing Platform ExperienceCRM Database ManagementSocial Media Content CreationOrganizational SkillsBachelor's Degree

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Email MarketingDatabase ManagementContent CreationEvent CoordinationCampaign Tracking

Soft Skills

Strong Communication SkillsTeam-OrientedProactiveAttention to DetailTolerance for Ambiguity

Tools & Technologies

SalesforceCanvaAdobe Express

Industry Keywords

Program CoordinationMarketingCommunicationsGlobal ExchangeCommunity Outreach

About the role

Key responsibilities & impact

Build and schedule email nurture sends to host family inquiries, and monitor deliverability and list hygiene
Coordinate collection of host family testimonials, photos, and video release forms
Draft social posts and short-form content for host family channels, and maintain the posting calendar
Fulfill requests from local coordinators and field staff for co-brandable flyers, event materials, and community outreach kits
Maintain counselor- and administrator-facing collateral, one-pagers, and email templates
Execute high school outreach email campaigns and maintain the school contact database
Coordinate conference and association event logistics, including registration, materials shipping, booth assets, and follow-up lists
Fulfill agent requests for program materials, photos, school profiles, and translated or translation-ready files
Distribute campaign kits and seasonal updates to the agent network
Maintain the shared asset library so coordinators, schools, and agents can self-serve current materials
Track campaign, request, and event activity and report results to marketing and program leadership

Requirements

What you’ll need

Bachelor's degree or equivalent experience required
Minimum 2 to 4 years of marketing, communications, or program coordination experience
Hands-on experience with an email marketing platform and comfort building, testing, and scheduling sends
Strong organizational skills with attention to detail required
Experience maintaining contact databases or working within a CRM; Salesforce preferred
Comfort creating social content and light design edits within brand templates; Canva or Adobe Express experience helpful
Ability to work with remote field staff and international partners across multiple time zones
Proactive and a preference for working in a fast-paced environment
Strong verbal and written communication skills are required
Additional language skills are a plus
Energetic, personable, goal, and team-oriented
Tolerance for ambiguity and a sense of humor
Passion for CIEE's mission and global exchange
Background check, reference check, and education and employment verification are conditions of employment

Benefits

Comp & perks

Competitive total rewards package increasing total compensation by up to 25%
Paid time off
Parental leave
Gym Reimbursement Program
Employee Assistance Program
Short-term and Long-term Disability
6 floating Fridays (based on eligibility rules)
CIEE Study Abroad and TEFL Program discounts
403(b) Retirement Plan with employer contribution
Insurance Coverage (life, travel, medical, dental, and vision)
Flexible Spending Accounts/Health Savings Account (medical and dependent)
Voluntary Benefits (identity theft protection, pet insurance, accident, and critical illness)
Remote work arrangement