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Marketing Specialist – High School Exchange
CIEE Council on International Educational Exchange. Build and schedule email nurture sends to host family inquiries, and monitor deliverability and list hygiene .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in email marketing, social media content creation, and program coordination, with strong organizational skills and attention to detail. Proficient in maintaining contact databases and collaborating with diverse teams across multiple time zones.
Highest-signal resume keywords
Email Marketing Platform ExperienceCRM Management (Salesforce Preferred)Social Content CreationOrganizational SkillsVerbal And Written Communication Skills
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Email MarketingDatabase ManagementContent CreationEvent CoordinationCampaign Tracking
Soft Skills
Attention To DetailProactive AttitudeTeam-OrientedTolerance For AmbiguityStrong Interpersonal Skills
Tools & Technologies
SalesforceCanvaAdobe ExpressEmail Marketing Platforms
Certifications & Qualifications
Bachelor's Degree
Industry Keywords
MarketingCommunicationsProgram CoordinationGlobal ExchangeCommunity Outreach
About the role
Key responsibilities & impact- Build and schedule email nurture sends to host family inquiries, and monitor deliverability and list hygiene
- Coordinate collection of host family testimonials, photos, and video release forms
- Draft social posts and short form content for host family channels, and maintain the posting calendar
- Fulfill requests from local coordinators and field staff for co-brandable flyers, event materials, and community outreach kits
- Maintain counselor and administrator facing collateral, one-pagers, and email templates
- Execute high school outreach email campaigns and maintain the school contact database
- Coordinate conference and association event logistics, including registration, materials shipping, booth assets, and follow up lists
- Fulfill agent requests for program materials, photos, school profiles, and translated or translation ready files
- Distribute campaign kits and seasonal updates to the agent network
- Maintain the shared asset library so coordinators, schools, and agents can self-serve current materials
- Track campaign, request, and event activity and report results to marketing and program leadership
Requirements
What you’ll need- Bachelor's degree or equivalent experience required
- Minimum 2 to 4 years of marketing, communications, or program coordination experience
- Hands on experience with an email marketing platform and comfort building, testing, and scheduling sends
- Strong organizational skills with attention to detail required
- Experience maintaining contact databases or working within a CRM; Salesforce preferred
- Comfort creating social content and light design edits within brand templates; Canva or Adobe Express experience helpful
- Ability to work with remote field staff and international partners across multiple time zones
- Proactive and a preference for working in a fast-paced environment
- Strong verbal and written communication skills are required
- Additional language skills are a plus
- Energetic, personable, goal, and team-oriented
- Tolerance for ambiguity and a sense of humor
- A passion for CIEE's mission and global exchange
- Background check, reference check, and education and employment verification will be conducted as conditions of employment
Benefits
Comp & perks- Competitive total rewards package increasing total compensation by up to 25%
- Paid time off
- Parental leave
- Gym Reimbursement Program
- Employee Assistance Program
- Short-term & Long-term Disability
- 6 floating Fridays (based on eligibility rules)
- CIEE Study Abroad and TEFL Program discounts
- 403(b) Retirement Plan with employer contribution
- Insurance Coverage (life, travel, medical, dental, and vision)
- Flexible Spending Accounts/Health Savings Account (medical and dependent)
- Voluntary Benefits (identity theft protection, pet insurance, accident, and critical illness)