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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in digital media analytics and marketing intelligence, with a strong focus on SQL, Tableau, and data visualization. Proven ability to analyze performance data, streamline reporting processes, and collaborate with cross-functional teams to drive marketing insights.
Highest-signal resume keywords
Digital Media AnalyticsSQL ProficiencyTableau Dashboard DevelopmentData Cleaning and TransformationPerformance Reporting
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
SQLData AnalysisData VisualizationData CleaningData TransformationPerformance ReportingDigital Advertising AnalysisPythonGitHubAutomation Techniques
Soft Skills
CollaborationCommunicationProblem-Solving
Tools & Technologies
TableauSnowflakeGoogle BigQueryAmazon RedshiftGoogle Campaign Manager 360IASAdobe Experience Cloud
Industry Keywords
Marketing AnalyticsMedia PlanningMarketing Business IntelligenceCross-Channel PerformanceGlobal Marketing Organization
Tech Stack
Tools & technologiesAmazon RedshiftBigQueryCloudPythonSnowflakeSQLTableau
About the role
Key responsibilities & impact- Analyze cross-channel and campaign-level media performance data to identify trends and recommend improvements
- Query databases using SQL, clean and organize datasets, and develop data tables for reporting, dashboards, and automation
- Design, build, and maintain Tableau dashboards translating media data into actionable marketing insights
- Develop recurring performance reports and present findings linked to marketing objectives and investment decisions
- Partner with global media agency teams, regional marketing stakeholders, and data engineers
- Address data discrepancies and improve data accuracy
- Apply AI-powered tools and automation techniques to streamline analysis, reporting workflows, and insight generation
- Support media programs across the Americas and EMEA
Requirements
What you’ll need- 5+ years of professional experience in digital media analytics, marketing analytics, media planning, or marketing business intelligence
- Hands-on experience using SQL and Excel to query, manipulate, and analyze data
- Experience extracting, cleaning, transforming, and preparing datasets from multiple data sources
- Experience designing, developing, and maintaining interactive dashboards or data visualizations using Tableau
- Experience analyzing digital advertising performance data across paid search, paid social, programmatic advertising, or content syndication
- Preferred: Experience with Snowflake, Google BigQuery, or Amazon Redshift
- Preferred: Experience with Google Campaign Manager 360 (CM360), IAS, or Adobe Experience Cloud
- Preferred: Experience supporting media analytics or reporting for a global marketing organization, media agency, or multi-region advertising program
- Preferred: Experience using Python, GitHub, or other scripting and version control tools
- Preferred: Experience leveraging generative AI tools for data analysis, reporting automation, SQL development, or marketing performance insights
Benefits
Comp & perks- Medical, dental and vision insurance
- 401(k) plan with a Cisco matching contribution
- Paid parental leave
- Short- and long-term disability coverage
- Basic life insurance
- Potential Cisco restricted stock unit grants
- 10 paid holidays per full calendar year
- 1 floating holiday for non-exempt employees
- 1 paid birthday day off
- Paid year-end holiday shutdown
- 4 paid personal wellness days
- 16 days of paid vacation per full calendar year for non-exempt employees
- Flexible vacation time off program for exempt employees
- 80 hours of sick time off provided on hire date and each January 1st
- Up to 80 hours of unused sick time carried forward
- Additional paid time away for critical or emergency family issues
- Optional 10 paid volunteer days per full calendar year
- Annual bonuses for non-sales roles, subject to Cisco policies
