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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in leading joint marketing strategies and executing end-to-end product launches for enterprise technology solutions. Proficient in developing technical B2B marketing deliverables and empowering sales teams with effective value propositions.
Highest-signal resume keywords
Product MarketingEnd-to-End Product LaunchesTechnical B2B Marketing DeliverablesJoint GTM ProgramsCross-Functional Collaboration
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Product MarketingSolutions MarketingTechnical MarketingGTM CampaignsEnterprise Data Center InfrastructureCloud-Native TechnologiesVirtualizationSales EnablementMarket ResearchCompetitive Positioning
Soft Skills
CommunicationPresentationCollaborationLeadershipStrategic Thinking
Tools & Technologies
Digital MarketingGrowth MarketingPublic RelationsEvent Management
Certifications & Qualifications
Bachelor's Degree in EngineeringBachelor's Degree in Computer ScienceMBA or Advanced Degree Preferred
Industry Keywords
Enterprise TechnologyB2B HardwareB2B SoftwareCloud SolutionsHCIISV PartnershipsCustomer Success Stories
Tech Stack
Tools & technologiesCloud
About the role
Key responsibilities & impact- Lead joint marketing strategy and campaign execution with strategic partners including Nutanix, Red Hat, and ISVs
- Align partner roadmaps and joint value propositions across AI, virtualization, and edge computing
- Author and produce pitch decks, solution briefs, product videos, analyst validation reports, interactive digital content, and customer success stories
- Develop and validate field-ready sales kits, competitive positioning guides, objection-handling battlecards, and training modules
- Drive end-to-end launch cycles for new joint solutions
- Orchestrate cross-functional execution across digital marketing, growth marketing, public relations, and event teams
- Serve as a subject matter spokesperson at industry conferences, customer executive briefings, webinars, and partner summits
- Empower global sales teams and channel partners with audience-specific value propositions and enablement
Requirements
What you’ll need- Bachelor's degree in Engineering, Computer Science or a related field
- 8+ years of experience in product marketing, solutions marketing, or technical marketing within enterprise technology
- Experience developing, planning and executing end-to-end product launches or GTM campaigns for enterprise B2B hardware, software, or cloud solutions
- Experience marketing enterprise data center infrastructure, compute platforms, virtualization, cloud-native technologies, or HCI
- Experience developing joint GTM programs, co-branded marketing collateral, or launch campaigns with strategic ISV and technology ecosystem partners
- Experience creating technical B2B marketing deliverables, including solution overviews, customer-facing slide decks, white papers, messaging frameworks, and sales enablement collateral
- Experience presenting technical product concepts and business value propositions at customer briefings, webinars, industry events, or partner conferences
- Experience navigating matrixed cross-functional environments
- Experience utilizing market research, customer win/loss data, and competitive telemetry to construct differentiated market positioning
- MBA or an advanced degree in a technical or business discipline is preferred
Benefits
Comp & perks- Medical, dental and vision insurance
- 401(k) plan with a Cisco matching contribution
- Paid parental leave
- Short- and long-term disability coverage
- Basic life insurance
- Cisco restricted stock unit grants may be available
- 10 paid holidays per full calendar year
- 1 floating holiday for non-exempt employees
- Paid day off for employee’s birthday
- Paid year-end holiday shutdown
- 4 paid days off for personal wellness
- 16 days of paid vacation time per full calendar year for non-exempt employees
- Flexible vacation time off program for exempt employees
- 80 hours of sick time off provided on hire date and each January 1st thereafter
- Up to 80 hours of unused sick time carried forward
- Additional paid time away for critical or emergency family issues
- Optional 10 paid volunteer days per full calendar year
- Annual bonuses for non-sales roles, subject to Cisco policies
- Performance-based incentive pay for employees on sales plans
