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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates extensive expertise in developing and executing go-to-market strategies for artificial intelligence and data center solutions, with a strong focus on product positioning, messaging, and market analysis. Proven leadership in driving marketing efforts and collaborating with cross-functional teams to enhance product value propositions and achieve business objectives.
Highest-signal resume keywords
Go-To-Market Strategy DevelopmentData Center Infrastructure ExpertiseArtificial Intelligence Product MarketingDemand Generation StrategyLeadership in Technology Organizations
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Market ResearchCompetitive AnalysisProduct PositioningSales EnablementDigital Marketing StrategiesContent MarketingData-Driven RecommendationsRisk MitigationProject ExecutionAnalytical Problem-Solving
Soft Skills
Attention to DetailCollaborationInfluencing Cross-Functional TeamsPublic Presentation SkillsCommunication
Industry Keywords
Enterprise TechnologyB2B TechnologyData Center NetworkingArtificial Intelligence TechnologiesCompute PlatformsInfrastructure SolutionsStorage SolutionsMarketing CampaignsThought LeadershipExecutive-Level Presentations
Tech Stack
Tools & technologiesSwitching
About the role
Key responsibilities & impact- Develop and execute go-to-market strategies for artificial intelligence switching solutions and product lines
- Lead AI-ready data center strategy and messaging addressing infrastructure, power, cooling, and performance demands
- Craft product positioning, messaging, and differentiators aligned with product strategy
- Collaborate with product management, engineering, and field teams to articulate data center product value propositions
- Develop sales enablement collateral and product training
- Serve as a subject matter expert at industry events
- Conduct market research and competitive analysis
- Define and monitor go-to-market success metrics and provide data-driven recommendations
- Position Cisco as a data center thought leader through content, industry speaking, media, blogs, analyst reports, and awards
- Build campaign briefs identifying business opportunities and supporting central marketing sales enablement
- Lead a team of marketers developing strategy and executing marketing efforts for Cisco’s data center networking infrastructure portfolio
Requirements
What you’ll need- 12+ years of experience in enterprise or B2B technology
- Bachelor’s degree in a related field, or equivalent practical experience
- 10+ years of professional experience working with data center infrastructure, software, infrastructure, and compute platforms
- 5+ years of leadership experience within technology organizations
- 5+ years of professional experience working with enterprise artificial intelligence technologies
- Experience leading product marketing for artificial intelligence, compute, data center switching, storage solutions, or adjacent infrastructure and networking domains
- Experience developing and executing demand generation, content marketing, and digital marketing strategies
- Experience delivering public presentations to executive-level audiences
- Demonstrated project execution skills, attention to detail, and experience with risk mitigation
- Analytical, problem-solving, and reporting experience in customer-facing roles
- Experience leading and influencing cross-functional teams to drive consensus
- Experience collaborating with internal and external partners
Benefits
Comp & perks- Medical, dental and vision insurance
- 401(k) plan with a Cisco matching contribution
- Paid parental leave
- Short- and long-term disability coverage
- Basic life insurance
- Cisco restricted stock unit grants may be available, subject to continued employment and vesting periods
- 10 paid holidays per full calendar year
- 1 floating holiday for non-exempt employees
- 1 paid day off for employee’s birthday
- Paid year-end holiday shutdown
- 4 paid days off for personal wellness
- 16 days of paid vacation per full calendar year for non-exempt employees
- Flexible vacation time off program with no defined limit for eligible exempt employees, subject to availability and business limitations
- 80 hours of sick time off provided on hire date and each January 1st thereafter
- Up to 80 hours of unused sick time carried forward
- Additional paid time away for critical or emergency family issues
- Optional 10 paid volunteer days per full calendar year
- Annual bonuses for non-sales roles, subject to Cisco policies
- Performance-based incentive pay for employees on sales plans, subject to the applicable Cisco plan
