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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in product management within digital advertising, focusing on developing business requirements and technical specifications while collaborating with technology teams. Proficient in managing third-party integrations and ensuring compliance with industry regulations.
Highest-signal resume keywords
Product Management ExperienceBusiness Requirements DevelopmentDigital Advertising Technology StackThird-Party Technology IntegrationsStrong Communication Skills
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Business RequirementsTechnical SpecificationsProduct Development LifecycleQuality AssurancePerformance ValidationAd ServingTargeting SystemsMeasurement PlatformsOptimization RecommendationsCompliance Management
Soft Skills
Strong CommunicationMultitasking AbilityCollaboration
Tools & Technologies
DSPsAd ServersMeasurement PlatformsClean RoomsIdentity SolutionsAttribution Platforms
Industry Keywords
AdTechMarTechCommerce MediaRetail MediaFinancial Services AdvertisingPublisher BackgroundRetail Media NetworkSSPAdTech Platform
About the role
Key responsibilities & impact- Support the development and documentation of business requirements for Citi Commerce's ad and offers capabilities
- Translate commercial and advertiser needs into precise, technology-ready specifications
- Partner with technology teams to align on requirements, manage trade-offs, and maintain momentum through the product development lifecycle
- Support product testing and quality assurance, including UAT and performance validation
- Support third-party integrations within the AdTech ecosystem, including DSPs, ad servers, and measurement platforms
- Coordinate with vendors on timelines and technical requirements
- Support governance and compliance approval processes
- Prepare documentation and track approvals through legal and risk review
- Track product and system performance post-launch
- Identify issues and surface optimization recommendations to the Head of Product and Product Lead
- Drive compliance with applicable laws, rules, and regulations and escalate, manage, and report control issues
Requirements
What you’ll need- 6-10 years of experience in product management within digital advertising, adtech, or martech
- Experience developing detailed business requirements and technical specifications
- Experience partnering closely with technology teams through the product development lifecycle
- Understanding of the digital advertising technology stack, including ad serving, targeting, measurement, and delivery systems
- Experience supporting third-party technology integrations within the advertising ecosystem
- Strong communication skills to translate technical concepts for business audiences and business requirements for technology teams
- Ability to manage multiple workstreams simultaneously in a fast-moving, high-growth environment
- Bachelor's/University degree required
- Experience in commerce media, retail media, or financial services advertising strongly preferred
- Background at a publisher, retail media network, DSP, SSP, or adtech platform
- Familiarity with clean rooms, identity solutions, or attribution platforms
- Exposure to launching a new ad product or capability from early stage through launch
Benefits
Comp & perks- Discretionary and formulaic incentive and retention awards
- Medical, dental & vision coverage
- 401(k)
- Life, accident, and disability insurance
- Wellness programs
- Paid vacation
- Paid sick leave
- Paid holidays