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Citi

Product Lead

Citi

. Execute against the product roadmap for an assigned set of ad and offers capabilities .

Posted 9/25/2026full-timeUnited StatesSenior💰 $176,720 - $265,080 per yearWebsite

About the role

Key responsibilities & impact
  • Execute against the product roadmap for an assigned set of ad and offers capabilities
  • Translate product priorities into detailed delivery plans and ensure capabilities ship on time and to standard
  • Write and own detailed technical requirements and business specifications
  • Serve as the primary liaison between the commercial organization and technology teams
  • Drive alignment on requirements, manage trade-offs, and maintain momentum through the product development lifecycle
  • Own third-party integrations within the AdTech and MarTech ecosystem, including DSPs, ad servers, clean rooms, and identity solutions
  • Manage vendor relationships and integration timelines
  • Lead product testing and quality assurance, including UAT and performance validation
  • Serve as product owner through legal, risk, and regulatory review processes
  • Prepare documentation and drive approvals for new features and launches
  • Track product and system performance post-launch
  • Identify issues and optimization opportunities and escalate recommendations to the Head of Product
  • Drive compliance with applicable laws, rules, and regulations and escalate, manage, and report control issues transparently

Requirements

What you’ll need
  • 10+ years of experience in product management within digital advertising, adtech, martech, or commerce media
  • Deep understanding of the digital advertising technology stack, including ad serving, targeting, measurement, and delivery systems
  • Demonstrated experience writing detailed technical requirements and business specifications, and partnering closely with technology teams through the full product development lifecycle
  • Experience managing third-party technology integrations within the advertising ecosystem at a working level, including vendor onboarding and ongoing relationship management
  • Experience navigating governance, compliance, and regulatory approval processes within a large or regulated organization
  • Strong stakeholder management skills, with the ability to align commercial and technology teams around shared priorities at a working and mid-senior level
  • Ability to operate effectively in ambiguous, fast-moving environments, comfortable building process and structure where little exists
  • Experience in commerce media, retail media, or financial services advertising strongly preferred
  • Experience with card linked offers or loyalty product capabilities
  • Background at a publisher, retail media network, DSP, SSP, or adtech platform
  • Experience building or scaling a new ad product or capability from early stage through launch
  • Familiarity with clean rooms, identity solutions, attribution platforms, and programmatic infrastructure
  • Bachelor's/University degree required; Master's degree preferred

Benefits

Comp & perks
  • Discretionary and formulaic incentive and retention awards
  • Medical, dental & vision coverage
  • 401(k)
  • Life, accident, and disability insurance
  • Wellness programs
  • Paid time off packages, including planned time off (vacation), unplanned time off (sick leave), and paid holidays