Marketing Manager

CloserStill Media

. Build marketing strategies for a portfolio of events and platforms in line with business objectives .

Posted 11/3/2026full-timeLondon • United KingdomMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in developing and executing integrated marketing strategies across multiple channels, with a strong focus on data analysis, campaign optimization, and stakeholder collaboration. Proficient in managing budgets, deadlines, and supplier relationships while ensuring brand consistency and effective communication.

Highest-signal resume keywords

Integrated Multi-Channel CampaignsDigital Marketing ToolsCRM and Marketing AutomationAnalytical SkillsB2B Trade Show Marketing

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Campaign PlanningSEOPPCEmail MarketingContent Calendar ManagementData AnalysisBudget ManagementCopywritingVisitor Registration StrategiesPerformance Metrics

Soft Skills

Exceptional OrganisationStrong CommunicationCreative ApproachMentoring SkillsAttention to Detail

Tools & Technologies

HubSpotAnalytics ToolsMarketing Automation ToolsCampaign DashboardsCRM Systems

Certifications & Qualifications

Degree in MarketingDegree in BusinessDegree in Communications

Industry Keywords

Events MarketingB2B MarketingTrade ShowsHealthcare SectorBusiness Technology

About the role

Key responsibilities & impact

Build marketing strategies for a portfolio of events and platforms in line with business objectives
Base strategies on customer segmentation and visitor/exhibitor drivers
Plan exhibition and awards campaigns with show teams
Build operational plans and manage deadlines and budgets
Plan and deliver campaigns across email, digital, social, print, direct mail, PR and events
Drive visitor registrations, inbound leads and new exhibitor opportunities
Own persona development, messaging and the content calendar
Lead SEO, PPC, social and email activity
Use campaign dashboards daily and recommend changes based on performance
Analyse trends to improve campaign effectiveness
Share insights with sales and event teams to drive revenue
Ensure data governance and management policies are followed
Collaborate with the marketing team and share knowledge and best practices
Champion testing and metrics-driven decisions across ROAR
Direct design and production of marketing collateral and ensure it is proofed and on brand
Develop and manage marketing budgets and trackers
Appoint and manage suppliers and agencies against agreed KPIs
Identify cost-effective media and industry partners
Build relationships with sponsors, exhibitors and key stakeholders

Requirements

What you’ll need

3+ years' marketing experience, ideally in events or a related field
Track record of designing and delivering complex, integrated, multi-channel campaigns
Strong analytical skills, with a history of testing and optimisation
In-depth knowledge of digital marketing tools, including analytics and reporting
Proficiency in CRM and marketing automation tools
Excellent written and verbal communication, with strong copywriting skills
Exceptional organisation, with the ability to prioritise multiple deadlines
Confidence supporting and mentoring others
Creative approach and exceptional attention to detail
Experience marketing B2B trade shows or exhibitions (desirable)
Experience with HubSpot (desirable)
Working knowledge of environment, healthcare or business technology sectors (desirable)
A degree in Marketing, Business, Communications or a related field, or equivalent experience (desirable)
We do not usually offer sponsorship for this role
May be subject to a DBS or credit check if required

Benefits

Comp & perks

Inclusive and collaborative workplace
Reasonable adjustments during the recruitment process
Opportunity to work in a global and multicultural business
Colleague growth and development opportunities