Marketing Strategy and Operations Lead

Cloudflare

. Serve as a core member of the Marketing Leadership team and help set the strategic agenda .

Posted 11/10/2026full-timeUnited StatesSenior💰 $166,000 - $228,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in B2B marketing strategy, AI-enabled operational workflows, and financial management, with a strong focus on driving organizational change and program management. Proven ability to build cross-functional relationships and communicate effectively at the executive level.

Highest-signal resume keywords

B2B Marketing StrategyAI-Enabled Operational WorkflowsFinancial AcumenFull-Stack Program ManagementExecutive Communication

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Demand GenerationCampaign ManagementLifecycle ProgramsPipeline MeasurementBudget ManagementForecastingHeadcount PlanningInvestment TradeoffsAI OrchestrationOrganizational Change Leadership

Soft Skills

Exceptional CommunicationFirst-Principles Thinking

Tools & Technologies

AI ToolsMarketing Operating Systems

Industry Keywords

B2B Enterprise SaaSGTM OperationsStrategic InitiativesCross-Functional CollaborationOKR Discipline

About the role

Key responsibilities & impact

Serve as a core member of the Marketing Leadership team and help set the strategic agenda
Translate the CMO’s vision into a coherent marketing strategy, options, and recommendations
Design and run the marketing organization’s operating system
Own annual and quarterly planning, OKR discipline, and weekly business reviews
Own marketing budget and headcount planning with Finance/FP&A
Build integrated resource plans and investment and tradeoff recommendations
Champion AI-enabled ways of working across marketing
Drive strategic initiatives end to end and program-manage execution from 0 to 1
Build cross-functional relationships across Marketing, Sales, Revenue Operations, Strategy, Product, and Finance
Define metrics, reporting cadences, and leadership narratives tracking marketing progress

Requirements

What you’ll need

10+ years of experience in strategy, engineering, chief of staff, management consulting, or marketing/GTM operations roles
Ideally experience within a scaled or high-growth B2B Enterprise SaaS environment
Fluent in applying modern AI tools to operating workflows
Ability to lead organizational change for AI-enabled ways of working
In-depth knowledge of how AI agents work and building AI orchestration across an organization
Deep understanding of B2B marketing and GTM motions, including demand generation, campaigns, field and events, lifecycle programs, and pipeline-oriented measurement
Strong financial acumen and ownership of budgets, forecasts, headcount planning, and investment tradeoffs
Full-stack program management skills
Demonstrated ability to lead organizational and operating change
First-principles thinking and ability to assess automation and human-work requirements
Exceptional executive communication and writing skills
Authorization to receive software or technology controlled under U.S. export laws without sponsorship for an export license may be required

Benefits

Comp & perks

Medical/Rx Insurance
Dental Insurance
Vision Insurance
Flexible Spending Accounts
Commuter Spending Accounts
Fertility & Family Forming Benefits
On-demand mental health support and Employee Assistance Program
Global Travel Medical Insurance
Short and Long Term Disability Insurance
Life & Accident Insurance
401(k) Retirement Savings Plan
Employee Stock Participation Plan
Flexible paid time off covering vacation and sick leave
Leave programs, including parental, pregnancy health, medical, and bereavement leave
Equity plan participation