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Principal – EMEA Sales Strategy and Operations
Cloudflare. Lead operational strategy and execution for two important EMEA regions .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in sales operations and revenue operations within high-growth technology or SaaS environments, focusing on strategic execution, data-driven decision-making, and cross-functional collaboration. Proficient in pipeline management, forecasting, and utilizing AI for operational excellence.
Highest-signal resume keywords
Sales Operations ManagementRevenue Operations StrategyData Analysis and InsightsAI and Automation ImplementationCross-Functional Collaboration
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Sales OperationsRevenue OperationsPipeline ManagementForecastingTerritory DesignQuota DesignIncentive CompensationCRM SystemsData AnalysisSales Lifecycle Management
Soft Skills
Analytical SkillsCommunication SkillsChange ManagementStrategic ThinkingInfluencing Skills
Tools & Technologies
SalesforceAI ToolsAutomation Software
Industry Keywords
High-Growth TechnologySaaSEMEAMarket DynamicsOperational Excellence
About the role
Key responsibilities & impact- Lead operational strategy and execution for two important EMEA regions
- Partner with regional sales leadership, global sales operations, marketing, finance, enablement, and other cross-functional teams
- Drive sales productivity, pipeline growth, and forecasting accuracy
- Identify, design, and execute strategies to improve performance, scalability, and operational excellence across UKI, CEE, and Israel
- Serve as a business partner to regional AVPs and sales leadership, defining and driving strategic initiatives supporting quarterly and annual revenue objectives
- Deliver actionable insights and analytics and use AI to improve decision-making, identify performance bottlenecks, and accelerate sales execution
- Improve processes, innovate, and develop scalable solutions using AI and automation
- Ensure regional execution aligns with global go-to-market strategy
- Drive forecasting discipline, including pipeline coverage, risk identification, deal reviews, and business reviews
- Monitor region-specific market dynamics and tailor sales operations to the UKI, CEE, and Israel environment
- Own regional sales operations metrics, including sales cycle length, win rate, pipeline conversion, average deal size, forecasting accuracy, and quota attainment
- Provide regular reporting to senior leadership and support EMEA Sales Strategy and Operations cadence improvements
- Provide input to sales planning, quotas, customer segmentation, account targeting, and channel development
Requirements
What you’ll need- Proven senior experience (10+ years) in sales operations, revenue operations or go-to-market operations in a high-growth technology / SaaS company
- Experience scaling sales operations across multiple regions, preferably EMEA, including complexity of multiple countries, languages, and regulatory frameworks
- Strong analytical skills and comfort working with data; ability to turn data into insights and actions
- Deep understanding of sales processes and the end-to-end sales lifecycle
- Knowledge of pipeline management best practices, forecasting, territory/quota design, incentive compensation, and CRM systems such as Salesforce
- Experience using AI to drive automation, innovation, and efficiency
- Exceptional cross-functional collaboration and influencing skills
- Excellent verbal and written communication skills; ability to articulate complex operational issues and influence senior leadership
- Comfort working in a fast-paced, dynamic, changing environment
- Strong change-management aptitude
- Strategic thinking with strong execution orientation
- Authorization to receive software or technology controlled under U.S. export laws without sponsorship for an export license may be required
Benefits
Comp & perks- Equal employment opportunity and diversity and inclusiveness commitment
- Reasonable accommodations for qualified individuals with disabilities
- Potential in-person interview at a Cloudflare office or hub for applicants progressing to the offer stage