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Cobalt

Senior Growth Marketing Manager

Cobalt

. Develop and execute integrated marketing plans aligned to company growth objectives, focusing on new logo acquisition and expansion within existing customer accounts .

Posted 9/25/2026full-timeRemote • United StatesSenior💰 $110,000 - $130,000 per yearWebsite

Tech Stack

Tools & technologies
Cyber Security

About the role

Key responsibilities & impact
  • Develop and execute integrated marketing plans aligned to company growth objectives, focusing on new logo acquisition and expansion within existing customer accounts
  • Drive multi-channel initiatives including email, webinars, social, direct mail, and digital advertising across the buyer journey
  • Design and oversee automated agents to streamline workflows and accelerate program delivery
  • Use UserGems intent signals and tracking to trigger automated playbooks engaging buying committees and following previous champions to target accounts
  • Develop customer marketing and advocacy programs using success stories to drive whitespace expansion and cross-sell
  • Co-own the content calendar and design multi-format programs to engage key contacts and activate target accounts
  • Act as primary marketing contact for sales and BDR teams, leading weekly syncs on activation plans and performance expectations
  • Track program metrics continuously and own course corrections to meet performance targets
  • Generate and accelerate pipeline across North America and EMEA

Requirements

What you’ll need
  • 6+ years of marketing experience with a focus on growth, demand generation, or regional marketing, ideally within a B2B technology or cybersecurity environment
  • Demonstrable expertise in account-based marketing strategies, tactics, and modern growth technologies
  • Demonstrated expertise with Salesforce, HubSpot, and intent tools such as UserGems or 6Sense
  • Hands-on experience developing MCP agents
  • Ability to interpret data to derive actionable insights that drive campaign optimization and improve outcomes
  • Exceptional written and verbal communication skills
  • Ability to create engaging, conversion-focused content
  • Strong sense of ownership and ability to manage multiple projects and meet deadlines in a fast-paced environment

Benefits

Comp & perks
  • Competitive compensation
  • Attractive equity plan
  • 401(k) program (US) or pension (EU)
  • Medical, dental, vision and life insurance (US) or statutory healthcare (EU)
  • Wellness stipend
  • Work-from-home equipment and wifi stipend
  • Learning and development stipend
  • Flexible, generous paid time off
  • Paid parental leave
  • Ongoing mentorship opportunities