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Director of Communications
Cogent Security. Own Cogent's earned media strategy, including angles, story calendar, and coverage plans for launches, research, and milestones .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in earned media strategy, crisis communications, and executive presence building, particularly within the B2B tech and cybersecurity sectors. Proficient in developing compelling narratives and managing communications programs that drive coverage and engagement.
Highest-signal resume keywords
8–10+ Years In Communications Or PRCrisis Communications ExperienceStrong Writing SkillsExperience With AI For Monitoring And DraftingExperience Building Creator Or Influencer Programs
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Earned Media StrategyCrisis Communications PlaybooksCommunications Program DevelopmentWriting MaterialsMedia MonitoringBriefing DocumentsPitchesTalking PointsCoverage AnalysisVulnerability Management
Soft Skills
Sharp News JudgmentTrusted Counsel To Executives
Tools & Technologies
PodcastsNewslettersSocial Media PlatformsMedia Training
Industry Keywords
B2B TechCybersecurityAI ResearchGrowth-Stage StartupSecurity Trades
Tech Stack
Tools & technologiesCyber Security
About the role
Key responsibilities & impact- Own Cogent's earned media strategy, including angles, story calendar, and coverage plans for launches, research, and milestones
- Run the PR agency, set priorities, sharpen pitches, and maintain quality standards
- Translate Cogent's work for security practitioners and business and AI press
- Monitor press, X, LinkedIn, and security communities and execute rapid response to breaking stories
- Build Cogent's presence through newsletters, podcasts, creators, and trusted community voices
- Run creator and influencer partnerships
- Shape Cogent's reputation within the AI research community and partner with recruiting on the talent narrative
- Build the CEO's external presence through podcasts, conference stages, and press interviews
- Build a spokesperson bench beyond the CEO, including the CTO and Cogent Research, and media-train them
- Book and prepare executive appearances, including briefing documents and message development
- Own announcement strategy for funding, marquee customers, partnerships, research releases, and awards
- Partner with Product Marketing on launches, owning the coverage plan
- Develop crisis communications playbooks for product vulnerabilities, customer breaches, and competitor attacks
- Build AI-native communications workflows for media monitoring, briefing documents, drafting, and coverage analysis
- Maintain a source of truth for approved claims, proof points, spokesperson briefs, and coverage history
- Measure share of voice, coverage in buyer-relevant outlets, and executive audience growth
Requirements
What you’ll need- 8–10+ years in communications or PR for B2B tech, with cybersecurity strongly preferred
- In-house experience, or a mix of in-house and agency experience
- Led communications for funding rounds, acquisitions, and major partnerships for a growth-stage startup
- Record of driving coverage for launches, funding, and research in security trades and business press
- Built a communications program at a small company, writing materials, running an agency, and achieving results without a large team or budget
- Sharp news judgment and ability to turn substantive material into compelling stories without overreaching
- Trusted counsel to executives; experience preparing CEOs for difficult interviews
- Strong writing skills across pitches, briefing documents, talking points, and announcements
- Fluent with AI for monitoring, research, and drafting, including ability to explain failures and improvements
- Crisis or incident communications experience, ideally in security
- Experience turning original research into earned coverage
- Experience building creator, podcast, or influencer programs, or growing an executive audience on X or LinkedIn
- Familiarity with vulnerability management, exposure management, or AppSec/CloudSec adjacencies
- Must be able to work in the United States; visa sponsorship may be required or considered
Benefits
Comp & perks- No set working hours
- Opportunity to work at a Series A startup in an increasingly competitive field
- Work directly impacts the safety of sophisticated organizations