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Cohesity

Account Based Marketing Specialist

Cohesity

. Develop and launch a comprehensive ABM program from scratch across 1:1, 1:few, and 1:many motions .

Posted 11/3/2026full-timeUnited StatesMid-LevelSenior💰 $184,500 - $205,000 per yearWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in developing and executing Account-Based Marketing (ABM) programs, leveraging ABM platforms to optimize campaign performance and drive engagement. Proficient in collaborating with cross-functional teams and presenting strategic insights to senior stakeholders.

Highest-signal resume keywords
Account-Based Marketing (ABM)ABM Platforms (6sense, Folloze)Multi-Channel Campaign DesignStakeholder InfluenceCommercial Acumen

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
ABM Program DevelopmentCampaign Performance MeasurementSuccess Metrics DefinitionDigital MarketingContent Marketing
Soft Skills
Self-Directed ApproachAttention to DetailInfluencing SkillsCollaboration
Tools & Technologies
ABM TechnologyAI Tools
Industry Keywords
Sales AlignmentPipeline ManagementCustomer EngagementExecutive Engagement

About the role

Key responsibilities & impact
  • Develop and launch a comprehensive ABM program from scratch across 1:1, 1:few, and 1:many motions
  • Partner with Sales leadership to identify target accounts, align marketing strategies to account plans, and support pipeline and expansion goals
  • Design and deliver multi-channel ABM programs using digital, content, events, direct mail, and executive engagement
  • Use ABM technology to orchestrate campaigns, personalize experiences, optimize performance, and measure tooling ROI
  • Collaborate with Sales, SDRs, Product Marketing, and Field Marketing teams
  • Create tailored experiences for key accounts and scalable frameworks for broader segments
  • Define success metrics, track engagement and pipeline impact, and continuously optimize programs
  • Present ABM strategies, performance insights, and growth opportunities to senior stakeholders
  • Manage multiple concurrent initiatives, timelines, and outcomes

Requirements

What you’ll need
  • Professional English language proficiency for customer and internal communication
  • Demonstrated ability to leverage AI tools to enhance productivity, streamline workflows, and support decision making
  • Strong commercial acumen
  • Ability to influence senior stakeholders
  • Self-directed approach to navigating complex organizations and delivering results
  • Experience with ABM platforms such as 6sense, Folloze, or similar tools
  • Ability to manage multiple concurrent initiatives with strong attention to detail, timelines, and outcomes
  • Candidates outside the designated area must be committed to relocating before their start date
  • Legal right to work in the job location

Benefits

Comp & perks
  • Bonus compensation may be available
  • Commission may be available if in a sales function
  • Equity grants may be available
  • Health and wellness benefits
  • Vacation
  • Paid holidays
  • Refresh days
  • 401(k) retirement plan
  • Life insurance coverage
  • Disability insurance coverage
  • Other benefits the Company may offer from time to time
  • Hybrid work arrangement: core-office employees work out of the office 2–3 days a week of their choosing