Digital Content – Design Lead

Community Trust Bank

. Develop and maintain website content, including page updates, landing pages, product information, banners, and user experience enhancements .

Posted 10/31/2026full-timeCharlottesville • Virginia • United StatesSenior💰 $70,000 - $82,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in digital marketing, graphic design, and website content management, with a strong focus on email marketing and campaign execution. Proficient in utilizing Adobe Creative Suite and managing multiple projects while ensuring high-quality standards and brand consistency.

Highest-signal resume keywords

Digital MarketingGraphic DesignEmail Marketing CampaignsContent Management System (CMS)Adobe Creative Suite

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Website Content ManagementEmail MarketingDigital AdvertisingSEO PrinciplesProject ManagementCopyeditingProofreadingAnalytics MonitoringCampaign Strategy DevelopmentQuality Control

Soft Skills

Organizational SkillsAttention to DetailCollaborationCreative ExecutionCommunication Skills

Tools & Technologies

Adobe IllustratorAdobe PhotoshopAdobe InDesignEmail Marketing PlatformsGoogle Analytics

Industry Keywords

Financial Services MarketingCredit Union MarketingDigital CommunicationPromotional MaterialsUser Experience Enhancements

About the role

Key responsibilities & impact

Develop and maintain website content, including page updates, landing pages, product information, banners, and user experience enhancements
Create, build, test, schedule, and deploy email marketing and digital communication campaigns
Design digital advertising assets for website placements, online banking, social media, display advertising, and other digital channels
Produce marketing materials including brochures, flyers, signage, direct mail, social media graphics, presentations, and promotional assets
Collaborate with the marketing team on campaign strategy, concept development, and creative execution
Monitor and analyze digital marketing performance, providing recommendations to improve engagement, conversions, and overall effectiveness
Support organizational events through promotional materials, displays, presentations, and event-related communications
Source and manage photography, illustrations, and other visual assets aligned with brand standards
Perform quality control, proofreading, and compliance review
Maintain consistency across member-facing communications and marketing channels

Requirements

What you’ll need

Five or more years of experience in graphic design, digital marketing, website content management, email marketing, marketing communications, or a related field
Bachelor's degree in Marketing, Digital Marketing, Graphic Design, Communications, Journalism, Web Design, or a related field, or an equivalent combination of education and experience
Experience managing website content through a Content Management System (CMS)
Experience building and deploying email marketing campaigns and digital communications
Proficiency with Adobe Creative Suite, including Illustrator, Photoshop, and InDesign
Strong project management, organizational, copyediting, and proofreading skills
Ability to manage multiple projects simultaneously while maintaining exceptional attention to detail and quality
Experience with email marketing platforms, Google Analytics, SEO principles, and digital advertising campaigns preferred
Financial services or credit union marketing experience preferred

Benefits

Comp & perks

Health insurance
Dental insurance
Vision insurance
Up to a 7% employer 401(k) contribution after the first year of employment
Life Insurance
Long-Term Disability
Health & Wellness Spending Account
Tuition Reimbursement
Employee Loan Discounts
Paid Time Off, starting with 16 days accrual at full time annually
13 company paid holidays
Family Forming Leave
Volunteer Time Off