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ConectCar

Senior Growth Analyst

ConectCar

. Monitor and analyze the performance of the Retail sales funnel, tracking volumes, conversion rates, losses, trends, and deviations at every stage .

Posted 11/10/2026full-timeSão Paulo • BrazilSeniorWebsite

Core Competencies

Role fit
Core Competencies

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Demonstrates expertise in analyzing and optimizing digital sales funnels, with a strong focus on conversion metrics and growth opportunities. Proficient in collaborating with cross-functional teams to drive initiatives that enhance acquisition efficiency and overall performance.

Highest-signal resume keywords
Digital Funnel OptimizationData Analysis and VisualizationA/B Testing and ExperimentationAcquisition Metrics ExpertiseCross-Functional Collaboration

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
Data AnalysisDigital Funnel MetricsConversion Rate OptimizationSQLAdvanced ExcelHypothesis DevelopmentGrowth MarketingE-commerce OptimizationStatistical Significance AnalysisCRO
Soft Skills
CommunicationProblem-SolvingAnalytical ThinkingCollaborationDecision-Making
Tools & Technologies
Google Analytics 4Google Tag ManagerPower BIAzure DevOpsJira
Industry Keywords
E-commercePerformance MarketingDigital ProductAcquisitionMobilityFinancial ServicesPayment MethodsSubscriptionMarketplace

Tech Stack

Tools & technologies
AzureSQL

About the role

Key responsibilities & impact
  • Monitor and analyze the performance of the Retail sales funnel, tracking volumes, conversion rates, losses, trends, and deviations at every stage
  • Identify and investigate bottlenecks and growth opportunities by breaking down results by channel, campaign, partner, audience, device, plan, and journey stage
  • Size and prioritize opportunities, estimating potential impact and directing efforts toward initiatives that contribute most to conversion, sales, acquisition quality, and investment efficiency
  • Develop diagnoses, hypotheses, recommendations, and action plans to improve funnel performance and acquisition journeys
  • Collaborate with Acquisition/Growth, Digital Analytics, CRM, Marketing, Media, UX, Product, Technology, Data, MIS, and partner teams
  • Plan, support, and track experiments, A/B tests, and improvements to landing pages, checkout, and other digital journeys
  • Define success metrics, instrumentation, and evaluation criteria
  • Measure impact, consolidate learnings, and recommend whether to continue, adjust, or scale initiatives
  • Maintain an executive-level view and a prioritized opportunity backlog, communicating results, risks, and recommendations to support decision-making

Requirements

What you’ll need
  • Bachelor’s degree in Business Administration, Marketing, Economics, Engineering, Statistics, Data Science, or a related field (required)
  • At least 4 years of recommended experience in Growth, Performance Marketing, Acquisition, Digital Product, E-commerce, or related areas
  • Hands-on experience analyzing and optimizing digital funnels, from acquisition through customer approval or activation
  • Experience leading experiments and initiatives with measurable impact on conversion, volume, or acquisition efficiency
  • Experience working with multidisciplinary teams across Product, Technology, UX, Data, Digital Analytics, Sales, CRM, and Media
  • Strong command of acquisition and digital funnel metrics, such as traffic, conversion, approval, CAC, CPA, LTV, early churn, and revenue
  • Experience with data analysis, hypothesis development, and identifying growth opportunities
  • Advanced Excel skills and experience with visualization tools, preferably Power BI
  • Knowledge of analytics and digital measurement tools, such as Google Analytics 4, Google Tag Manager, and media platforms
  • Ability to structure and analyze A/B tests, including the hypothesis, audience, success metric, statistical significance, and recommendation
  • Knowledge of CRO, digital journeys, e-commerce, landing pages, and checkout optimization
  • SQL knowledge for data queries and validation is a plus
  • Knowledge of agile methodologies, backlog management, and tools such as Azure DevOps or Jira is a plus
  • Experience in mobility, financial services, payment methods, subscription, or marketplace industries is a plus

Benefits

Comp & perks
  • Ownership-driven culture: you own your journey and have room to innovate
  • Collaborative environment: we believe great results come from teamwork
  • Purpose-driven results: we deliver real value to the business and to people
  • Continuous development: we encourage ongoing learning and professional growth
  • Diversity and inclusion: we respect and value the differences that make our team stronger
  • Flexible hybrid work model
  • Remote work option for employees living more than 100 km from the office