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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in developing and executing influencer marketing strategies that align with brand vision and KPIs, while leveraging data to optimize performance and drive ROI. Strong relationship-building and communication skills facilitate effective collaboration with internal teams and external influencers.
Highest-signal resume keywords
Influencer Marketing CampaignsData Analysis for Performance MeasurementCross-Functional CollaborationRelationship-Building with InfluencersCreative Problem-Solving
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Influencer Strategy DevelopmentPerformance Data AnalysisKPI ReportingCampaign ManagementContract Management
Soft Skills
Attention to DetailStrong Communication SkillsProactive ApproachCreative ThinkingSolutions-Focused Mindset
Industry Keywords
Brand MarketingAudience EngagementCommercial OpportunitiesProgram ManagementContent Approval
About the role
Key responsibilities & impact- Develop and execute influencer strategies aligned with brand vision, KPIs, and brand marketing efforts
- Oversee influencer partner outreach, including sourcing, contracts, deliverables, and program management
- Analyse historical and current performance data to optimise influencer program strategy
- Partner with digital and media teams on distribution and amplification strategies
- Engage with influencer content, briefing, and content approval
- Deliver influencer marketing campaigns from brief through execution
- Support audience engagement, measurable results, and wider business goals
Requirements
What you’ll need- Experience delivering best-in-class influencer marketing campaigns
- Strong understanding of how influencer marketing can deliver ROI and unlock commercial opportunities
- Attention to detail when managing multiple influencer campaigns and deliverables
- Creative and solutions-focused approach
- Ability to use data to measure performance, report on KPIs, and optimise influencer strategies
- Ability to collaborate cross-functionally with internal teams and external stakeholders
- Relationship-building skills with influencers, clients, and colleagues
- Strong written and verbal communication skills
- Proactive and positive approach
Benefits
Comp & perks- A benchmarked salary reflective of your experience and in line with our salary bandings
- Hybrid working: 3 days in the office and 2 from home
- 25 days annual leave
- Birthday Day off
- Wellbeing Day off with a £50 voucher
- Free breakfast, snacks and drinks in the office
- Private Healthcare cover
- Cycle to work scheme
- Tech scheme
- Coolr weekly socials, Book Club and Social Club
- Dog friendly office