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Coursedog

Customer Engagement Manager

Coursedog

. Build customer relationships for case studies, testimonials, video stories, reviews, and press quotes .

Posted 10/23/2026full-timeRemote • United StatesMid-LevelSenior💰 $110,000 - $120,000 per yearWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in building and scaling customer advocacy programs within a B2B SaaS environment, leveraging strong analytical skills to drive engagement and retention. Proficient in managing relationships and collaborating across teams to achieve shared customer goals.

Highest-signal resume keywords
Customer Advocacy Program ManagementStrong Writing And Storytelling SkillsAnalytical Skills Using Engagement DataExpertise In Deeto PlatformExperience Using AI Tools

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
Customer AdvocacyReference MarketingData AnalysisCampaign ManagementRelationship Management
Soft Skills
Strong CommunicationStorytellingMultitaskingCollaboration
Tools & Technologies
DeetoAI Tools
Industry Keywords
B2B SaaSCustomer EngagementCustomer RetentionCustomer MarketingCustomer Advisory Board

About the role

Key responsibilities & impact
  • Build customer relationships for case studies, testimonials, video stories, reviews, and press quotes
  • Guide advocates through requests, approvals, and final delivery
  • Manage customer speakers for regional higher-ed conferences and the annual AcOps user conference
  • Own and administer Deeto, including advocate profiles, requests, workflows, and reporting
  • Manage and segment the referenceable customer pool
  • Match Sales and Account Managers with appropriate reference customers and track requests and outcomes
  • Partner with Product Marketing to run the customer advisory board
  • Collaborate with Demand Generation on customer and partner campaigns
  • Shape messaging and calls to action for upsell, cross-sell, and lifecycle programs
  • Analyze customer behavior, purchase history, engagement, retention, CSAT, and product usage data
  • Deliver regular reporting on advocacy pipeline, reference requests, and campaign results
  • Use AI tools to streamline work and improve program processes
  • Partner with CX on advocacy moments and recognition programs
  • Participate in the customer community and create product overview videos and how-to content

Requirements

What you’ll need
  • Proven track record of building, owning, and scaling customer advocacy, reference, or customer marketing programs at a B2B SaaS company
  • Demonstrated success recruiting customer speakers and preparing them for conferences from session pitch through day-of delivery
  • Strong writing and storytelling skills, including case studies, testimonials, and video stories
  • Ability to manage dozens of relationships, requests, and deadlines simultaneously
  • Strong analytical skills using engagement, retention, and usage data
  • Expertise in customer advocacy platforms such as Deeto, including workflows, advocate data, and reporting
  • Ability to align Sales, Account Management, Product Marketing, Demand Generation, and CX around shared customer goals
  • Experience using AI tools to reduce manual work and improve processes

Benefits

Comp & perks
  • Healthcare, dental, and vision coverage through Aetna and Guardian
  • Spring Health mental health support
  • XP Health vision benefits
  • Carrot Fertility family planning support
  • One Medical primary care
  • Health Savings Accounts (HSA) and Flexible Spending Accounts (FSA)
  • Safe Harbor 401(k) plan from day one
  • 4% employer match on total compensation, subject to federal limits
  • Unlimited Paid Time Off
  • Remote-first work environment with flexibility over rigidity
  • Equity grants for all employees, reviewed and adjusted with promotions
  • Up to 6 weeks of Paid Bonding Leave at 100% of base pay for all parents
  • Birthing parents receive an additional 6 weeks of Paid Medical Recovery Leave at 100% of base pay
  • Best-in-class wellness and support programs