Customer Data Architect – Salesforce

CourtAvenue

. Own the customer data architecture from the enterprise customer data platform into Salesforce Data 360 and Marketing Cloud, including ingestion, mapping, refresh cadence and data quality rules .

Posted 10/8/2026full-timeLos Angeles • California • United StatesSeniorLead💰 $155,000 - $190,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in customer data architecture and strategy, with a strong focus on Salesforce Data 360 and data quality management. Proficient in identity resolution, data governance, and designing data ingestion pipelines to support marketing initiatives.

Highest-signal resume keywords

Customer Data ArchitectureSalesforce Data 360Identity ResolutionAdvanced SQLData Governance

ATS Keywords

Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Data ArchitectureData Quality FrameworksData Ingestion PipelinesProfile UnificationHousehold ModelingKPI DefinitionsData MappingData DocumentationConsent RulesSegmentation

Soft Skills

Excellent Documentation SkillsCommunication with Stakeholders

Tools & Technologies

SalesforceAdobe Real-Time CDPTealiumSegmentTreasure DataSnowflakeDatabricksBigQuery

Certifications & Qualifications

Salesforce Data Cloud Consultant

Industry Keywords

AutomotiveOEMDealer-NetworkVIN RelationshipsDMSData HygieneIdentity EnrichmentMarTech Consulting

Tech Stack

Tools & technologies

BigQueryCloudPythonSQL

About the role

Key responsibilities & impact

Own the customer data architecture from the enterprise customer data platform into Salesforce Data 360 and Marketing Cloud, including ingestion, mapping, refresh cadence and data quality rules
Define identity and match logic, including owner and customer resolution, household and vehicle relationships, and golden record rules
Lead the data model and data model object (DMO) strategy in Data 360
Define audience eligibility, segmentation, suppression and consent rules for all programs
Design the activation architecture, balancing enterprise data-layer preparation with Data 360 activation and platform consumption
Identify and resolve data quality issues, including conflicting sources overriding trusted records
Coordinate third-party data partners for data hygiene, address standardization and ownership verification
Maintain data processing instructions, data dictionaries and source-to-target documentation
Partner with client data, privacy and security teams on governance, consent and data agreements
Define measurement data foundations, including KPI definitions and datasets needed for reporting and attribution
Partner with the Salesforce Solution Architect, journey and operations teams on audience and data requirements
Support an enterprise CRM program on the Salesforce platform
Coordinate closely with client marketing, technology and data teams

Requirements

What you’ll need

8+ years in data architecture, customer data strategy or enterprise data engineering, with a focus on marketing and customer data
Hands-on experience with Salesforce Data 360 or another enterprise CDP such as Adobe Real-Time CDP, Tealium, Segment or Treasure Data
Strong understanding of identity resolution, profile unification and household or relationship modeling
Advanced SQL, plus familiarity with Python and cloud data platforms such as Snowflake, Databricks or BigQuery
Experience designing data ingestion pipelines and data quality frameworks
Working knowledge of consent, privacy and data governance in large enterprise environments
Excellent documentation skills and the ability to explain complex data concepts to marketing stakeholders
Salesforce Data Cloud Consultant certification preferred
Automotive, OEM or dealer-network experience, including vehicle ownership, VIN relationships, registration, DMS and dealer data preferred
Experience working with third-party data providers for hygiene, identity and enrichment preferred
Experience with zero-copy or data federation patterns between cloud warehouses and Data 360 preferred
Background in MarTech consulting or agency delivery preferred
Must verify identity and eligibility to work in the United States and complete Form I-9 upon hire

Benefits

Comp & perks

Equal Opportunity Employer
Occasional travel or on-site presence may be required