National Sales Manager

Creative Co-Op, Inc.

. Meet or exceed budgeted sales and profit goals for an assigned business channel .

Posted 10/22/2026full-timeRemote • Tennessee • United StatesMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in sales leadership, agency management, and business development, with a strong focus on strategic planning and relationship management. Proficient in utilizing data-driven insights to drive growth and optimize sales strategies across various channels.

Highest-signal resume keywords

Sales LeadershipAgency ManagementBusiness DevelopmentStrategic PlanningData-Driven Decision Making

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Sales GrowthMarket PenetrationAccount ManagementSales ReportingKPI TrackingNew-Account AcquisitionTerritory ManagementSales Strategy DevelopmentTrade Show ExecutionCustomer Negotiation

Soft Skills

Strong CommunicationOrganization SkillsTime ManagementProactive LeadershipStrategic Problem-Solving

Tools & Technologies

Microsoft ExcelMicrosoft WordCRM SoftwareNSpireTableau

Industry Keywords

Home DécorGiftsSales AgenciesMarket IntroductionsCustomer Engagement

Tech Stack

Tools & technologies

Tableau

About the role

Key responsibilities & impact

Meet or exceed budgeted sales and profit goals for an assigned business channel
Drive sales growth and market penetration
Manage independent sales agencies for consistent growth
Develop new accounts and optimize sales and distribution strategies
Lead showroom and trade show execution
Build relationships with agency principals and representatives
Serve as the primary contact for assigned agencies and accounts
Provide daily support, insights, and strategic guidance to reps, principals, and agencies
Hold monthly priority meetings with agencies and develop territory, rep-level, and account growth plans
Launch and track agency growth initiatives, including new-account pushes, product launches, and seasonal programs
Set annual agency sales goals and quarterly targets, and review progress
Conduct quarterly territory and performance reviews
Share sales data, KPIs, and best practices across agencies
Lead territory realignment discussions
Negotiate with customers and agencies within company guidelines
Grow new-account acquisitions and expand distribution across independent and key/mass channels
Maintain a pipeline of new-account and retention opportunities
Run account retention strategies and re-engage lapsed accounts
Set door-count and new-account targets by agency and territory
Train representatives on brand stories, assortments, and selling points
Lead launch plans for new collections and market introductions
Report brand KPIs and recommend cross-selling opportunities
Lead engagement with key buying groups, including Ace Hardware, True Value, Do It Best, and The Boutique Hub
Build store-level strategies, marketing materials, and exclusive promotions for buying group members
Organize special events such as Atlanta Market activations
Maintain rep best-practice guides, the Sales Training Manual, and New Hire Onboarding program
Run monthly ride-along coaching and biannual training
Build and execute trade show plans covering staffing, scheduling, appointments, and follow-up
Direct showroom activity to maximize order flow, rep engagement, and customer interaction
Interact daily or weekly with the Vice President of Sales
Lead, coach, and hold sales teams accountable for channel budgets, revenue targets, and forecasts
Report monthly KPIs and use sales data to guide strategy
Collaborate with other departments and managers
Perform other duties as assigned

Requirements

What you’ll need

Bachelor's degree in business, marketing, or a related field
5–7 years' experience in sales, preferably in home décor or gifts
Proven record of sales leadership, agency or account management, and business development
Strong verbal and written communication with customers, reps, and internal teams
Proficiency in Microsoft Excel, Word, CRM, NSpire, Tableau, and sales reporting tools
Strong organization and time management skills
Ability to plan, prioritize, and deliver under deadlines with minimal supervision
Strategic problem-solving skills and ability to use data to drive growth
Proactive leadership and strong sales acumen
Commitment to growth through strategic planning, relationship management, and data-driven decisions
Ability to travel domestically on a frequent basis for customer appointments, rep ride-alongs, trade shows, and showrooms
Ability to travel internationally on occasion if required
Availability for some evening and weekend work during show schedules

Benefits

Comp & perks

Frequent domestic travel and occasional international travel as required
Opportunity to work with a leading importer and distributor of gift and home decorative accessories
Exposure to global brands, retailers, eCommerce partners, buying groups, trade shows, and showrooms