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Supervisor, Paid Social Media
CrossMedia Inc.. Develop and execute paid social strategies aligned with client business, brand, and performance objectives .
Posted 10/24/2026full-timeNew York City • New York • United StatesMid-LevelSenior💰 $75,000 - $100,000 per yearWebsite
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in developing and executing paid social strategies across platforms like Meta, LinkedIn, and Snapchat, with a strong focus on campaign optimization and performance measurement. Proven ability to translate client objectives into actionable strategies while mentoring team members and fostering collaboration.
Highest-signal resume keywords
Paid Social Media StrategyCampaign OptimizationClient Relationship ManagementAudience TargetingMentoring and Team Development
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Paid Social StrategyCampaign ActivationPerformance MeasurementData AnalysisBudgetingCreative FormatsOptimization TechniquesMulti-Platform ManagementEmerging PlatformsSocial Media Best Practices
Soft Skills
Strong CommunicationCollaborationRelationship BuildingAttention to DetailSolutions-Oriented Mindset
Tools & Technologies
MetaLinkedInPinterestSnapchatX
Industry Keywords
Social Media LandscapeClient ObjectivesCampaign StructureInsights and RecommendationsAgency Experience
About the role
Key responsibilities & impact- Develop and execute paid social strategies aligned with client business, brand, and performance objectives
- Translate client objectives into actionable paid social strategies and activation plans
- Lead day-to-day paid social operations across assigned clients and continuously optimize campaigns
- Work directly with clients and internal partners to understand objectives, communicate recommendations, and provide insights
- Manage campaign activation and optimization across Meta, LinkedIn, Pinterest, Snapchat, X, and emerging platforms
- Maintain platform expertise and stay current with evolving social capabilities, formats, targeting, measurement, and best practices
- Analyze campaign performance to identify opportunities, solve challenges, and improve outcomes
- Develop POVs, recommendations, and thought leadership for clients and the broader team
- Partner with planning, investment, analytics, creative, and other agency teams to integrate paid social into broader media strategy
- Establish and maintain best practices for paid social strategy, activation, measurement, and optimization
- Mentor, train, and support junior team members
- Identify new platforms, tools, capabilities, and ways of working that create client value
Requirements
What you’ll need- 4+ years of experience in paid social media, with a strong foundation in strategy, activation, optimization, and measurement; agency experience preferred
- Hands-on experience across major paid social platforms, including Meta, LinkedIn, Pinterest, Snapchat, X, and/or emerging platforms
- Ability to translate client business and brand objectives into strategic, actionable paid social strategies and activation plans
- Strong understanding of audience targeting, campaign structure, budgeting, optimization, creative formats, and measurement
- Ability to analyze campaign performance and turn data and insights into clear recommendations and strategic actions
- Experience managing client relationships and confidently presenting strategies, recommendations, and results
- Ability to manage multiple clients, campaigns, and priorities while maintaining accuracy, attention to detail, and strong follow-through
- Demonstrated experience mentoring and developing team members and providing guidance on both strategy and execution
- Strong communication, collaboration, and relationship-building skills
- Curious and proactive, with a strong interest in the evolving social media landscape, emerging platforms, and new technologies
- A solutions-oriented mindset with the ability to take ownership, navigate challenges, and identify creative and practical solutions
Benefits
Comp & perks- Flexibility to work in hybrid manner with in-office and work from home options (depending on role)
- Open/Flexible PTO/Annual leave with US & UK specific policies
- Sponsored healthcare options and agency-wide physical & mental health support
- 401k with company match (USA), and generous Pension (UK)
- Paid sabbatical at significant milestone anniversaries
- Generous paid parental leave policy
- Life milestone recognition & support
- The Pursuit of Happiness Fund devoted to helping Crossmedians find their happy (be it travel, enrichment class, fitness membership or professional development)
- Cell phone/tech reimbursement
- Student Loan payment plan (US)
- Tuition reimbursement
- Learning & Development and training programs
- And burgers – lots and lots of burgers