Growth Marketing Manager

Crypto Banter

. Own the full-funnel architecture, including paid acquisition strategy, end-to-end campaigns, landing pages and email sequences through sign-up .

Posted 9/21/2026full-timeRemote • United Kingdom, United Arab Emirates, United StatesMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in full-funnel marketing strategies, including paid acquisition, audience segmentation, and performance optimization. Proficient in utilizing Meta Ads Manager and CRM tools to drive engagement and revenue through data-driven decision-making.

Highest-signal resume keywords

Meta Ads ManagerPaid Acquisition StrategyFunnel OptimizationLifecycle Journey ExecutionAnalytical Approach

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Campaign ManagementPerformance CopywritingData AnalysisAudience Strategy DevelopmentConversion Strategy

Soft Skills

Creative BriefingCollaborationCommunication

Tools & Technologies

TypeformLanding Page BuildersCRM Software

Industry Keywords

E-commerceDigital ChallengesInfo-ProductsWebinarsFinanceCryptoTrading

About the role

Key responsibilities & impact

Own the full-funnel architecture, including paid acquisition strategy, end-to-end campaigns, landing pages and email sequences through sign-up
Lead creative quality control, including hooks, angles and performance copy, while partnering with designers and editors
Track metrics daily, manage spend, shift budget and optimize funnel logic to drive revenue and ROI
Set audience strategy, identify new segments and develop warming and conversion strategies
Execute lifecycle journeys from Meta lead through challenge participation
Own the tools and tracking that keep users engaged from first click through the final product

Requirements

What you’ll need

Deep, hands-on experience with Meta Ads Manager and a proven track record of scaling paid spend for info-products, webinars or digital challenges
Understanding of the story-driven nature of selling a challenge or transformation versus a standard SaaS product
Analytical and numbers-driven approach; ability to identify funnel leaks using data
Comfortable with Typeform, landing page builders and CRM software
Ability to brief and iterate on high-performance creative
Experience across finance, crypto, trading, e-products or ecommerce audiences and campaigns
Clear written and spoken UK English
Understanding of search/SEO and Google campaigns (nice to have)
Exchange experience (nice to have)
Understanding of trading (nice to have)